Bruce McCarthy

Bruce McCarthy

Bruce founded Product Culture to help communicate the key principles underlying consistently successful product-focused organizations.

He helps companies like Vistaprint, Localytics, Huawei, Nuance, and Zipcar achieve their product visions through workshops, mentoring, and team coaching. Bruce is a serial entrepreneur, prolific writer, organizer, and participant in product management, agile, UX, and innovation events around the world. He literally wrote the book on roadmapping: Product Roadmapping Relaunched: How to Set Direction While Embracing Uncertainty.

Talks by Bruce McCarthy

Impossible Outcomes (and how to achieve them)April 2020
Say No With Confidence: How To Tell The Great Ideas From The Merely GoodSeptember 2018
Product Culture Eats Execution CultureApril 2018

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