Bruce McCarthy

Bruce McCarthy

Bruce founded Product Culture to help communicate the key principles underlying consistently successful product-focused organizations.

He and his team help companies like NewStore, Camunda, hyperexponential, Socure, and Toast achieve their product visions through Advising, Accelerator programs, and the Product Culture Community. Bruce is a serial entrepreneur and team leader. He literally wrote the book on roadmapping: Product Roadmapping Relaunched: How to Set Direction While Embracing Uncertainty. His next book, Aligned: Stakeholder Management for Product Leaders is expected summer 2024.

His previous talks at BoS Conference have been instrumental in helping our attendees unblock some of the significant challenges that all companies face as they grow. You can watch them here.

Talks by Bruce McCarthy

Aligning Your Executive TeamMarch 2024
Is My Product Team Any Better?October 2022
Managing StakeholdersSeptember 2022
Is My Product Team Any Good?April 2022
Impossible Outcomes (And How to Achieve Them)April 2020
Say No With Confidence: How To Tell The Great Ideas From The Merely GoodSeptember 2018
Product Culture Eats Execution CultureApril 2018

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