Business of Software

Thoughtfully curated online events for software entrepreneurs. Learn from experts, connect with your peers, build a better software business.

Watch over 200 talks from past events and register for upcoming online events here:

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Upcoming Events

Masterclass User Research Steve Portigal

Online Masterclass – User Research: Uncovering compelling insights through interviews // 16 & 18 June 2020

Steve Portigal helps you develop empathy and deliver effective customer interviews.

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Radhika Dutt Masterclass Radical Product Thinking (2)

Online Masterclass – Radical Product Thinking: How to iterate less and achieve more // 16 & 18 June 2020

Radhika Dutt helps you to think about building products more efficiently.

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Masterclass User Research Steve Portigal

Online Masterclass: We’ve done all this user research, now what? // 23 & 25 June 2020

Steve Portigal gives you a clear understanding how to move from data to insights to opportunities.

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Web Gareth Marlow Masterclass Making decisions

Online Masterclass: Making informed strategic decisions when you don’t have time to think // 24 June & 1 July 2020

Gareth Marlow will help you to take stock and understand how to work through some of the challenges you face in your business now

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WEB Rev up your dev teams clarke ching Europe

Rev up your Dev teams using theory of constraints Masterclass // 7 & 9 July 2020

Clarke Ching will teach you how to speed up your dev teams without hiring more devs.

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product managment teams masterclass rich mironov web

Leading your product management team Masterclass // 14 & 16 July 2020

Rich Mironov looks at what product leaders do differently from individual product managers.

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WEB Rev up your dev teams clarke ching US

Rev up your Dev teams using theory of constraints Masterclass // 21 &23 July 2020

Clarke Ching will teach you how to speed up your dev teams without hiring more devs.

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BoS USA Online 21-23 September

BoS USA Online // 21-23 September 2020

The 14th Business of Software Conference USA, a 3-day single-track conference for Founders, CXOs, and Emerging Leaders in Software and SaaS companies will now be an online event. Featuring inspiring talks given by expert speakers, the legendary BoS Hallway Track, Birds of a Feather tables to help you meet people with similar interests, and opportunities to chat with speakers – all from the comfort and safety of your own home.

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BoS Europe 2021 Cambridge UK

BoS Europe 2021 // March 2021, Cambridge, UK

The 8th Business of Software Conference Europe will be back at Churchill College, Cambridge UK.

More details coming soon.


Upcoming Events

BoS USA Online 2020

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‘First time I've been in a room where everyone is totally focused on growing a company, not looking for the next big thing.’

Chris Savage, CEO, Wistia

"[BoS is] Where we learn how to do a company"

João Vieira, SIACON

"[Come to] figure out how healthy or unhealthy your organisation is and figure out what to do about it"

Chris Kelly, Salesforce Pardot