Get Stakeholder Buy-in With Bruce McCarthy

Coming up at BoS Conf Online.Spring: Bruce McCarthy teaches stakeholder negotiation

Bruce literally wrote the book on roadmapping: Product Roadmapping Relaunched. He’s also led great talks, masterclasses, workshops, and Q&A sessions with BoS over the years.

This year, at BoS Conf Online.Spring, Bruce is back as a Breakout Leader helping you with your product problems and helping you negotiate and communicate your roadmap for stakeholder buy-in.

Who is Bruce McCarthy?

Bruce McCarthy

Bruce founded Product Culture to help communicate the key principles underlying consistently successful product-focused organizations.

He helps companies like Vistaprint, Localytics, Huawei, Nuance, and Zipcar achieve their product visions through workshops, mentoring, and team coaching.

Bruce is a serial entrepreneur, prolific writer, organizer, and participant in product management, agile, UX, and innovation events around the world.

How to connect with Bruce

Twitter // LinkedIn // Buy BoS Conf Online.Spring Ticket

What will you learn?

Negotiating and communicating with stakeholders across your business with competing priorities so that your teams are aligned is often the point that product managers find hardest. Bruce will answer some of the questions you have and share his experience of the art and science of negotiating with stakeholders across your company as you prioritise and communicate your product roadmap.

At a recent BoS Hangout, Bruce gave some insight into this topic. Check it out:

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