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Alison Coward (Founder of Bracket) Teaches You How to Run Exceptional Remote Meetings

Alison Coward will be leading an interactive breakout session at BoS Conf Spring.Online 26-27 April on the topic: “Running Better Remote Meetings.”

At the heart of most teams lies The Team Meeting. It’s where issues are raised, decisions are taken, and plans are made. In a remote environment, its often also the only place where people see each other and catch up.

As building a high-performing, resilient, and adaptive team has never been more important, you’ll want to make sure your remote team meetings are setting you up for success.

Alison will teach you how in her session.

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Design Your Future (post-Covid) Workplace with Yodit Stanton, CEO of OpenSensors

Yodit Stanton will be speaking at BoS Conf Spring.Online 26-27 April on the topic: “The Future of Work and the Workplace.”

Well before Covid shuttered so many of our offices, Yodit was building technology enabling entrepreneurs and facilities managers to optimise workplace well-being.

In 2021, as many of us are considering a return to physical and shared workspaces, the big question is: how do we ensure everyone’s safety and wellbeing?

OpenSensors is ideally placed to help answer that question. In her talk, Yodit will explain (with examples) the five key themes that need to be considered.

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CEO Joel Gascoigne Reflects on the Highs and Lows of Building Buffer

Joel Gascoigne will be speaking at BoS Conf Spring.Online 26-27 April on the topic: “Reflecting on Ten Years on the Roller Coaster.”

2020 marked ten years from the launch of Buffer. A product that started out being built in a bedroom has now evolved into a household name amongst social media management platforms.

Buffer now employs almost 90 people worldwide (remote-first) with a unique and loved company culture.

Joel will take us through the highs, lows, ups, and downs of his journey in a personal and intimate talk about his decade of building Buffer.

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Doist Founder Amir Salihefendic on Maintaining Growth and Impact in 2020 and Beyond

Amir Salihefendic will be speaking at BoS Conf Spring.Online 26-27 April on the topic: “Reflections on Growing a Remote Company in a Pandemic.”

As founder and CEO of a successful remote-first company (Doist) Amir has been a passionate advocate of remote working as the future of work for a number of years now. His advocacy was particularly well-placed last year, as we all know 🙄

A bet on remote was not the only thing that enabled Doist to continue growing its reach and impact in 2020.

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Zapier CEO Wade Foster on Scaling a Remote Company (in a Pandemic)

Wade Foster will be speaking at BoS Conf Spring.Online 26-27 April on the topic: “Reflections on Growing a Remote Company in a Pandemic”.

You might be forgiven for thinking that companies who were already operating remotely pre-2020 have had an easier ride over the past twelve months.

To a small extent that’s true: companies like Zapier who’ve been operating remotely for a decade didn’t have to work out how to work and hire remotely.

In practice though, even remote-first companies experienced huge productivity hits last year. After all, working remotely pre-2020 did not typically involve being locked up in your home — very often with equally frustrated partners, kids, and babies breathing down your neck…

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14 years building BoS

After over a decade of hosting BoS Conferences, and inviting hundreds of smart and amazing people to come and learn and share their experiences with one another at conferences across the globe, it was about time someone sat BoS’s Mark Littlewood down to find out what he has learnt, enjoyed, and tore his hair out over in his journey running Business of Software. There was only one team member brave enough to take him on.

Join Kirk and Mark on the 100th episode ever of the BoS Podcast.

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Curated Content – A low down of news and views from the month of March

Regular BoS Newsletter readers will be familiar with our “Curated Content” section. Every week we share with our wonderful subscribers top news stories that have caught our eye.

We know you’re too busy to be scouring the internet for top takes and interesting insights; that’s why we do it for you. If you want to join this community of very clever people receiving regular BoS updates you can Sign up here

Here are ten of the most interesting stories we’ve sent out to our community over the past month.

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Launching a New Breakout Product | Jason Fried | BoS USA Online 2020

Jason Fried // Basecamp

Jason Fried is co-founder of Basecamp, a private company based in Chicago that builds the best web tools possible with the least number of features necessary. The launch of Hey, Basecamp’s new email service, has become one of the most talked about product launches of 2020- not least because of the very public fight with the Apple store.

In this talk, recorded online at BoS Conf Online USA, Jason talks about the conception, design and launch of Hey email. This session includes many questions from the audience as Jason discusses some of the learning from Basecamp’s first product launch in a decade.

also available on the podcast

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Deep Diving into topics – Product Mangement

Every month we get emails asking for help as members of our BoS community want to learn new things and find out how they can grow and strengthen their business; we know how limited your time is and we want to make your life easier; so every month we are going to be sending out a Deep Dive email which will provide you with books, articles, podcasts, BoS Talks, and more that will get you up to speed with a particular topic.

The aim is to provide you with a set of resources and tools you can use to supercharge your business and jump start your team.

Joining the mailing list is super easy; just fill out the form below:

Our second Deep Dive for 2021 was Product Management

Check it out

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Get Stakeholder Buy-in With Bruce McCarthy

Coming up at BoS Conf Online.Spring: Bruce McCarthy teaches stakeholder negotiation

Bruce literally wrote the book on roadmapping: Product Roadmapping Relaunched. He’s also led great talks, masterclasses, workshops, and Q&A sessions with BoS over the years.

This year, at BoS Conf Online.Spring, Bruce is back as a Breakout Leader helping you with your product problems and helping you negotiate and communicate your roadmap for stakeholder buy-in.

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BoS FAQ: What is the best BoS talk ever given and why?

Hi Mark, What do you regard as the best BoS talk ever given and why? I would be very interested in your response.

Question from a newsletter subscriber.

Interesting question and we get asked it a lot. We’ve just been talking about this again recently and there aren’t easy answers. Here’s a few that stand out in different ways but this is by no means a ranked list…

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Positioning Jujitsu | April Dunford | BoS Conf Online Europe 2020

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in Positioning and Market strategy.

As startups, we are often competing against larger more established players that can outspend, out-market and out-sell us. But it doesn’t have to be this way. In this brand new talk, April will show you how you can take your competitor’s biggest strengths and turn them into weaknesses.

In this talk you will learn how to:

  • use strategic positioning to carve out a place in the market where you can win against any competitor of any size and share a set of detailed examples where she did exactly that.
  • make sure your customers understand who your REAL competition is.
  • take on a large competitor by literally naming them and then positioning them into a corner – using their own positioning against them.
  • arm your sales people to teach customers how to think about the market – in a way that advantages you (at least for your real target customers).

Video and Slides below

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What is Wardley mapping?

What is Wardley mapping? Why Should you care?

Wardley mapping is an open source tool to help you make sense of the world in which you operate and make informed and intelligent strategic decisions about what you can do to thrive in the future. It was developed by Simon Wardley.

A Wardley map is… a map.

If that’s all you need, you’re done here! For the 4 minute read overview, you might want a little more info about what Wardley mapping is and why you should care…

Why should you care?

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BoS Conf Online.Spring Speaker – Scott Berkun

Coming up at BoS Conf Online.Spring, Scott Berkun talks how easy is your product to use?

With a strong UX background and a host of amazing books behind him, Scott Berkun comes to BoS Conf Online.Spring with an interactive session aimed at helping you identify the design principles of your product your users may find difficult to navigate.

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How do you solve your product problems?

What is your biggest product challenge right now?

Do you spend hours discussing your product problems with your team and go round in round in circles trying to find the answer? Come and join the BoS Community as we talk through each other’s product problems and Bruce McCarthy – our Product Guru – provides wisdom and food for thought as we crunch through your product questions.

Join us for an interactive online Q&A on 11th March 2021 with Bruce McCarthy (Founder of Product Culture and Author of Product Roadmaps Relaunched

“In just 30min Bruce helped us make the optimal choice that had kept us in meetings and agony for 3 weeks. If you have a product-
related challenge, I strongly recommend that you talk to Bruce.”

Misha Sobolev, Founder and CEO, ExecFile

Find out more and register for FREE

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Deep Diving into topics – First up JTBD

Every month we get emails asking for help as members of our BoS community want to learn new things and find out how they can grow and strengthen their business and we know how important your time is and we want to make your life easier; so every month we are going to be sending out a Deep Dive email which will provide you with books, articles, podcasts, BoS Talks, and more that will get you up to speed with a particular topic.

We want to provide you with a set of resources and tools you can use to supercharge your business and get to where you want to be.

Joining the mailing list is super easy; just fill out the form below:

 

Our first Deep Dive for 2021 was Jobs-To-Be-Done – a topic we have seen develop and grow and even had a couple of Masterclasses on the process too!

Check it out

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Time To Say Goodbye – 4 Lessons The BoS Community Taught Me

4 Lessons The BoS Community Taught Me

Hey 👋 I’m Paddy, and for the last 3½ years I’ve been heading up all things Marketing at Business of Software. As I write this, it’s my last week in the job. I’ve run my last BoS event, signed off on my last newsletter, and deleted myself from the ‘Meet the Team’ page. It’s strange to think that in a few short hours I’ll press ‘End Meeting For All’ for the final time, and that’ll be it.

One of the great joys of this job has been being a part of the BoS community. I’ve learned a huge amount from them over my time here, and as a parting thought I’d like to share 4 lessons that I’ll never forget which the people of the BoS community – you, the attendees and speakers – have taught me.

Lesson #1 – Make Your Users Awesome

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