Bruce founded Product Culture to help communicate the key principles underlying consistently successful product-focused organizations.
Bruce and his team help companies like NewStore, Camunda, hyperexponential, Socure, and Toast achieve their product visions through Advising, Accelerator programs, and the Product Culture Community. Bruce founded Product Culture in 2017. He literally wrote the book on roadmapping: Product Roadmaps Relaunched: How to Set Direction While Embracing Uncertainty. His next book, Aligned: Stakeholder Management for Product Leaders, was just released. He is President Emeritus of the Boston Product Management Association and a head judge at the annual Harvard Business School New Venture Competition.
His previous talks at BoS Conference have been instrumental in helping our attendees unblock some of the significant challenges that all companies face as they grow.
Talks by Bruce McCarthy
Live Stakeholder Troubleshooting with Melissa Appel | September 2024 |
Aligning Your Executive Team | March 2024 |
Managing Stakeholders | September 2022 |
Is My Product Team Any Good? | March 2022 |
Is My Product Team Any Better? | 2022 |
Impossible Outcomes (and How to Achieve Them) | March 2020 |
Say No With Confidence: How To Tell The Great Ideas From The Merely Good | September 2018 |
Product Culture Eats Execution Culture | March 2018 |
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