Blog

Talking AI at BoS USA

As technology continues to reshape industries at an unprecedented pace, discussions about the impact of AI on the workforce have become increasingly relevant. Greg Baugues delves into the world of embracing AI in his NEW talk for 2023: Someone Using AI Will Take Your Job

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Developers, Entrepreneurs, & Depression

Over the years, Seth Godin, Geoffrey Moore, Jennifer Aaker, Clayton Christensen, Kathy Sierra and other extraordinary people have taken the stage at BoS. Greg is the first speaker to ever get a standing ovation. Well deserved. This talk is heroic, funny, sad, dark, uplifting, brave, thoughtful, intelligent, inspiring and helpful 

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Things to do in Raleigh during BoS week

  • Stand-up
  • 8:00 PM | SEPTEMBER 29, 2023 | FRIDAY

MS. PAT: YA GIRL DONE MADE IT

Ms. Pat has long been a long time favorite with standup critics and fans. In 2019 she was hailed by Variety as a “Top 10 Comic to Watch.” She has appeared on Netflix’s The Degenerates and Larry Charles’ Dangerous World of Comedy, Comedy Central’s This Is Not Happening, NBC’s Last Comic Standing, and Nickelodeon’s Mom’s Night Out.

In addition to her standup and TV projects, Pat currently serves as co-host of the long-running beloved morning radio show The Morning Culture with Big Tigger on V103.5 in Atlanta, GA. She also hosts her own popular podcast The Patdown. Pat is a regular on iHeart Radio’s wildly popular national morning show The Breakfast Club, and she has become a podcast celebrity with multiple appearances on WTF with Marc Maron, The Joe Rogan Experience, and The Bertcast with Bert Kreischer.

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Mental Health: What You Can Do

In this impactful talk Greg Baugues, when he was at Twilio, discusses the challenges that many professionals in the tech sector face when it comes to maintaining their mental health. The relentless pressure to innovate, the constant demand for high performance, and the constantly changing landscape can take a toll on even the most resilient minds.

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Moving on from Founder Led Sales

Moving on from founder-led sales to a more repeatable and scalable process is a common challenge in software and SaaS but vital to the long term success of a business. Here’s how Autobooks made the leap from founder-led sales.

If you can relate to the situation, read on.

The Situation

Autobooks had just received venture funding and needed to transition away from founder-led sales. They had 17 financial institutions under contract and venture funding means scaling.

They needed to achieve the right unit economics and develop codified sales and marketing processes that would free Steve Robert, CEO and co-founder, to enable the growth of the business.

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Allison Wood talks about BoS Conf

"Anyone who is a CEO of a software company who wants to learn about product and marketing and sales, culture and leadership, this is the place to be." 

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Things to do in Raleigh during BoS week

Quiet Light have arranged for a fun – and perhaps competitive – Treasure Hunt across Raleigh for BoS attendees on Sunday 1 October (whilst the BoS team are busy setting up the venue!).

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

BoS Bytes

BoS Bytes – 3 Things to Make You Smarter

There’s a ton of terrible content out there. Three golden nuggets I guarantee are worth your time.

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

SATVA Softech supporting BoS USA

SATVA Softech are a mobile app and software development company adopting a mixed-shore approach. Integrating the unique skill-sets of onshore and offshore teams, whose proven capabilities provide your business with the best possible outcomes.

SATVA has a vision: to become a leading force in providing innovative, cutting-edge technology solutions, empowering businesses to achieve their digital goals and are on a mission to become technical partner for 500 companies by 2030.

And this fall, SATVA Softech are expanding their BoS community connection as a Supporter of USA 2023 in Raleigh, NC following their fun and learning at BoS Europe back in the Spring!

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Jason Cohen is a Smart Bear

Jason Cohen aka aSmartBear has been founding and building both bootstrapped and VC-funded businesses for 25 years. He’s had successful exits and built two unicorns and is currently Chief Innovation Officer at WPEngine. He also writes and talks about his experiences and the lessons that he’s learned along the way.

Jason however, is not someone who would claim to have a magic plan, a guaranteed playbook for SaaS success. Very much in the spirit of BoS, he understands that every entrepreneur exists in their own world and context, so his writing and talks tend to help you ask the right questions for you, rather than peddling a magic formula.

Jason is back at Business of Software Conference USA, Raleigh NC, 2-4 October.

He’ll be there for the whole time, so you can hang out. He will be sharing a brand new talk on building your permanent defensible strategy.

Want to understand why we are so excited? See for yourself.

Three of Jason’s BoS Talks to help you:

  • Understand what advice is right for you.
  • Why honest and transparent businesses are better businesses.
  • How to reconcile being an entrepreneur with that nagging feeling that you don’t know what you are doing.

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Why imaginative copywriters are essential

No matter what is going on in the world, one thing remains constant: the power of storytelling. It’s no secret that captivating narratives can leave a lasting impression on your audience and ignite the flames of change. In the realm of marketing and communications, the role of a skilled copywriter is paramount. But what sets apart a good copywriter from a great one? The answer lies in the realm of imagination.

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Why CEOs must embrace storytelling to inspire change

As CEO you are the visionary, the strategist, steering your company to success. You are the driving force of the organisation, leading your team through challenges and opportunities alike. There’s a skill that can set you apart as an exceptional CEO – storytelling.

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

BoS Bytes

BoS Bytes – 3 Things to Make You Smarter

There’s a ton of terrible content out there. Three golden nuggets I guarantee are worth your time.

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Frank Slickman

Frank Slickman is the enterprise sales guy you probably don’t want to hire.

Regular attendees to Business of Software Conference over the years may have heard of Frank Slickman, even if they have not met him. He’s somewhat elusive, spending most of his time on the golf course closing enterprise sales deals. He’s a super experienced enterprise sales guy. The sort of person that you might think could take all your sales issues away so you can focus on the important stuff. (Code).

Jason Cohen wrote about him way back in 2008 in a blog post, bad advice. You should read it.

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Atomic Object supporting BoS USA

Atomic Object creates applications for web, mobile, desktop, and devices and help companies innovate and grow with custom software products that are beautiful, reliable, and easy to use.

Their team of designers and developers can bring your idea to life — from planning to implementation. They’ll help you mitigate risk, make smart trade-offs, and get the most value possible for your budget.

And this year, Atomic Object are joining the BoS community as a Supporter of USA 2023 in Raleigh, NC this fall!

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

Barbie: A timeless icon

Barbie, the iconic fashion doll by Mattel, has spanned generations and remains a cultural symbol since her inception in 1959. While Barbie’s popularity initially stemmed from her fashionable looks and various accessories, the doll’s evolution over the years has been closely tied to advancements in software and digital marketing.

As this week sees the release of the Barbie movie starring the fabulous Margot Robbie (and Ryan Gosling) BoS is going pink for the day to celebrate this iconic brand and – more importantly – the savvy business model behind it.

So how has Barbie successfully integrated software technologies into its marketing campaigns and adopted innovative business models, making her an inspiring case study for businesses looking to learn from their strategies?

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

BoS Bytes

BoS Bytes – 3 Things to Make You Smarter

There’s a ton of terrible content out there. Three golden nuggets I guarantee are worth your time.

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.

AI Won’t Take Your Job

The rise of artificial intelligence (AI) has brought concerns about potential job displacement. However, it is possible to navigate this landscape and safeguard your career by taking proactive measures. AI will not be taking over your job any times soon, but others who use AI better than you might.

There are many things you can do to protect yourself, for example:

Read more

Subscribe for new talks, episodes, and events


Unsubscribe any time. We will never sell your email address. It is yours.