Systematizing Sales With Software And Processes @Patio11

If you haven’t subscribed to Patrick McKenzie’s email newsletter, click the link above, read this article, then subscribe. It is a brilliant piece on scaling a small software business written by a brilliant software guy. The post is much more about the practicalities of scaling a small software business but it also contained something that resonated strongly.

Want to know what Joel Gasgoine and the team at Buffer App are paid and how much they spend on Kindle books a year? Be their guest…

Des Traynor, Co-Founder of Intercom, follows up his bravura 2013 Lightning Talk with an hour of precision focus on successful product strategy.

Video & Transcript below

We took a few pictures but we had the amazing Betsy Weber from TechSmith at BoS again this year so we are far too embarrassed to share our. Luckily, Betsy is so lovely she let us share these…

‘Awesome people’, ‘My tribe’,’Quality of other attendees’, ‘Being surrounded by people smarter than me’.

A guest blog post – a quick read with 31 real life lessons learned building a SaaS business. Introducing Duane L Jackson, he’s like ‘Startup Jackson‘, but real.

Brianna Wu, 9 Ways We Can Stop Hurting and Start Helping Women in Tech

I was very surprised to overhear this comment from a woman at BoS in September. Nothing could be further from the truth. If this is an environment where women feel that, then I can’t imagine how tough it is on other places. We can take some pride I hope in creating a community where people feel safe, introverts become extroverts for a few days. It is not perfect.

Kathy Sierra, friend, scholar, teacher, badass awesome human. <3

Feeling sad and reflecting on why some people are just abominable. We should know Kathy for things like this.

We are great believers in encouraging the next generation of software entrepreneurs!

Sadly for her, my daughter, Violet has just started ‘big school’ so won’t be joining us this year. She had a brilliant time last year…

If you are thinking of bringing your children here are some things that you might like to know:

Is product management the most overlooked market opportunity for software right now? Nils Davis, BoS attendee, is throwing down the gauntlet:

Follow next week’s Business of Software Conference USA, follow us on Twitter or follow hashtag #BoS2014.

We will be posting some of the highlights here on the BoS USA 2014 Storify.

Hey, we are looking for a couple of volunteers to help us out with things at Business of Software Conference USA next week in Boston.

The BoS Bad Ass Team needs a couple of extra hands to help out at Business of Software USA Conference next week.

Very short (1 minute) video. Captures the spirit of Business of Software Conference Europe held earlier this year in Cambridge, England.

If you are getting in early for Business of Software Conference, this is the perfect way to see a little of Boston, meet some great people and get the inside scoop on Boston’s best bars.

The doyenne of Adwords wranglers, Dave Collins, has put together a nice little cheat sheet for anyone who is trying to use Adwords more effectively. If you use Adwords, here are Dave’s thoughts on how to get more from your adwords budget.

Avangate announced the recipients of its 2014 Business of Software Conference Scholarship today.

Even if you know next to nothing about marketing, you’ve probably heard of Seth Godin. Nobody knows more about how marketing works and how it can work for people building businesses.