Managing stakeholders can feel like half the job -and twice the stress.
If you’ve ever found yourself thinking, “Why is this so hard?” or “Why can’t everyone just get on the same page?” – this session is for you.
More with Bruce at BoS USA 2025
Join Bruce McCarthy as he continues the conversation at Raleigh, NC on 6-8 October for BoS USA 2025, where he will spark discussions on a new topic Evolving Clear Strategy from Emerging Vision. It’s an opportunity you won’t want to miss.
If you want to see why we think Bruce is so helpful, take a look at some of his talks and read his book, Aligned: Stakeholder Management for Product Leaders.
Bruce McCarthy
Founder, Product Culture
Bruce founded Product Culture to help communicate the key principles underlying consistently successful product-focused organizations.
He and his team help companies like NewStore, Camunda, hyperexponential, Socure, and Toast achieve their product visions through Advising, Accelerator programs, and the Product Culture Community. Bruce is a serial entrepreneur and team leader. He literally wrote the book on roadmapping: Product Roadmaps Relaunched: How to Set Direction While Embracing Uncertainty. His next book, Aligned: Stakeholder Management for Product Leaders is expected summer 2024.
His previous talks at BoS Conference have been instrumental in helping our attendees unblock some of the significant challenges that all companies face as they grow. You can watch them here.
💻 Online Workshop
This workshop is the starting point. In two sessions across one week, you’ll see how a company OS gets built in practice, then build a first version for yours. Not a framework to think about later. A concrete start.
💻 Online Workshop
This workshop is for founders who are already in motion, already using the tools, already tinkering, and have hit the ceiling that only a documented OS can break through. Over four weeks, you’ll build one.
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