Intimate. Honest. Friendly.

The 11th Business of Software Conference.

A conference that does things differently. You and your team leave with your brains supercharged with two and a half days of exceptional, actionable, ideas to grow better software companies – and enjoy life more.

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Natalie Nagele

CEO, co-Founder, Wildbit

Natalie Nagele joined Wildbit in 2004 and, as CEO, focuses on direction, culture, and team happiness at Wildbit.

Seth Godin


Seth Godin writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything.

Dr Sherry Walling

Assistant Clinical Professor, University of California

Dr. Sherry Walling is a licensed psychologist and the co-host of the ZenFounder podcast. She helps high-performing professionals maximize their potential while also maintaining life satisfaction and personal fulfillment.

Scott Berkun

Author, The Dance of the Possible

Scott Berkun, is a bestselling author on the topics of philosophy, culture and business.

Joanna Wiebe

Copywriter, Copy Hackers

The original conversion copywriter, Joanna is the founder of Copy Hackers and cofounder of Airstory, the work-writing platform.

Jason Cohen

Founder CTO, WP Engine

Jason has built four software startups, both bootstrapped and funded, both alone and with co-founders. All of them grew to more than $1m annual revenue.

Business of Software Conference 2017

Why should I come to Business of Software Conference USA 2017?

  • The experience: A conference deliberately capped at 300 friendly attendees to allow for better networking and fulfilment of personal goals.
  • Learn and discover new ideas: A carefully curated speaker line up, sharing hard earned experience on ways to run your business more effectively.
  • Get actionable, practical advice: To be applied to make you a better leader, in a better business, with better software.
  • Work on, not in, your business: A chance to get out of your business and re-evaluate what you are doing, and where you are going.
  • Leave inspired: And afterwards, belong to a global community of people who care about building great software.

Want more Information?

Sign up for Business of Software Conference USA 2017 here. Or, join our updates which will provide you with the best tech content that you’re too busy to search for, Google Hangouts with speakers, videos of talks, and conference news.


'Simply the best software conference'

Tobias Lutke, CEO, Shopify

'My favourite conference'

Dharmesh Shah, CEO, Hubspot

‘First time I've been in a room where everyone is totally focused on growing a company, not looking for the next big thing.’

Chris Savage, CEO, Wistia