Three days of peer learning for the leaders of the worlds’ best software businesses

Business of Software is a 3 day conference for anyone starting or growing a software business. It covers everything about building a successful, sustainable company, except the code.

It gives hardworking founders a place to meet each other and lift their heads from the daily grind – a chance to work on, not in, their companies.

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Jesse Hertzberg

COO, Squarespace

Jesse Hertzberg is the COO, Squarespace, a strategy and operations executive responsible for growing Squarespace’s customer base and scaling their business operations.

Rand Fishkin


Inbound marketing and radical transparency are two of the things that Rand is renowned for. He will talk about both at Business of Software Conference 2014.

Joanna Wiebe

Copy Hackers

Joanna fell into copywriting. Just totally tumbled in, head over heels. she pretended to be a ‘creative writer at first. Big mistake. It set her back a good 3 years.

Alicia Navarro

CEO, Skimlinks

Alicia is CEO and Co-founder of Skimlinks, a content monetisation platform that helps websites get rewarded for the purchase intent created in their content.

Shane Snow

CoFounder, Contently

Shane Snow is a journalist, author of Smartcuts: How Hackers, Innovators, and Icons Accelerate Success, and cofounder of Contently.

Luke Hohmann

CEO & Founder, Conteno

Luke Hohmann is the Founder and CEO of The Innovation Games® Company and a former National Junior Pairs Figure Skating Champion.

Why should I come to Business of Software?

A short video on why people love BoS:

  • Practical learning from the best in the field:  Speakers at previous editions have included Dharmesh Shah (Hubspot), Seth Godin, Joel Spolsky (Stack Exchange), Clayton Christensen, Alexis Ohanian (Reddit) Geoffrey Moore, Scott Farquhar (Atlassian), Eric Ries, Kathy Sierra (JavaRanch), Jason Fried (37 Signals)
  • The insights of your peers: As well as the speakers, the BoS community is made up of senior managers – founders, product people, marketeers, development – who are at similar stages and working on similar problems. Drawing on their experience is a very important part of what people get from BoS. Come prepared to learn from those ahead of you and teach those coming up behind.
  • Space to think and plan for the next 12 months:  Many delegates use BoS as a regular planning exercise, leaving with adjusted strategies and new plans for all areas of their business. Some find solutions for chronic problems that have been festering for months or years. Others simply enjoy benchmarking their achievements against the industry.

‘First time I've been in a room where everyone is totally focused on growing a company, not looking for the next big thing.’

Chris Savage, CEO, Wistia

'My favourite conference'

Dharmesh Shah, CEO, Hubspot

'Simply the best software conference'

Tobias Lutke, CEO, Shopify