Online | 8 Jun ’22
12:00 – 19:00 BST 🇬🇧 | 07:00 – 14:00 ET 🇺🇸
Jobs to be Done (JTBD) helps you understand what your customers are trying to achieve and focus on meeting their real needs.
In a world first – Bob Moesta, Tony Ulwick & Alan Klement, plus other outstanding practitioners, share different perspectives on how to apply JTBD across your business.
Expect interactive talks, intimate round tables and the opportunity to spend time with a special group of speakers and participants. All without stepping on a plane.
Missed this conf? Check out our upcoming events
Schedule
| Schedule – 8 June 2022 |
|---|
| Doors open 6.30 ET / 11.30 BST |
| Speed Networking, Intros, and Welcome |
| 7.30 ET / 12.30 BST Bob Moesta: Applications of JTBD Across Your Business |
| 8.30 ET / 13.30 BST Breakout Discussion Options: Alan Klement: Growth and JTBD Case Study Workato: Customer Experience as an Opportunity for Revenue Growth |
| – BREAK – |
| 10.00 ET / 15.00 BST Tony Ulwick: The JTBD Needs Frameworks |
| 10.45 ET / 15.45 BST Breakout Discussion Options: Bob Moesta & Paulina Masson: Selling your Company with JTBD Adrienne Barnes: Making JTBD Interviews Work Matt Lerner: JTBD Live Website Teardown |
| – BREAK – |
| 12.00 ET / 17.00 BST Alan Klement: JTBD and Growth |
| – BREAK – |
| 13.00 ET / 18.00 BST Claire Suellentrop: Marketing Case Study |
| 13.45 ET / 18.45 BST Conclusions and Networking opportunities |
Speakers
Bob Moesta
Applications of JTBD Across Business
+ Breakout Discussions
Paulina Masson
JTBD & Selling Your Company Case Study
Tony Ulwick
The JTBD Needs Framework
Alan Klement
JTBD and Growth
+ Breakout Discussions
Adrienne Barnes
Making JTBD Interviews Work
Rand Fishkin
JTBD SparkToro Case Study
Matt Lerner
JTBD Live Website Teardowns
Claire Suellentrop
JTBD SparkToro Case Study
Josh Bradbury
Customer Experience as an Opportunity for Revenue Growth
Supporters
If you want to be one of the amazing people supporting Business of Software Conferences this year get in touch and one of our team will discuss the wonderful supporter packages we have on offer.
Tickets
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BoS Conf Online Bundle – 6Original price was: $2,970.00.$1,290.00Current price is: $1,290.00. Ex VAT
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