How To Build Great Company Culture: The Playlist

Perks vs Culture (The Ping Pong Table Fallacy): Promise Phelon

Sustainable business culture is only possible if you consider what is below the surface first. It’s too easy to confuse perks – 401k, travel, free food – as the mark of a good culture. The reality is perks are meaningless without deep thought about the behaviours you encourage within your workplace – an ownership culture, transparency of performance and compensation, clarity about what it takes to win and building winning habits amongst your team. Culture is reinforced by strong leaders with a willingness to address some of the daily things that stop us from letting emotional triggers preventing us from building a great company.

How To Build A World-Class Culture In 3 Easy Steps: Mikey Trafton

Mikey Trafton learned about ‘cultural fit’ the hard way when every employee in his 8 person startup quit on him in a single day. This is one of the best talks we’ve heard at Business of Software Conferences about culture and why it matters. It offers entrepreneurs and software people a very simple, effective three-step framework to consider when building a workforce.

How To Design Organizational Culture: Alex Osterwalder

Culture isn’t just something that organically forms – time and effort goes into establishing and creating it. At Business of Software Conference USA 2015, Alex Osterwalder described the key steps in designing an effective organizational culture.


Next Events

Business of Software Conference 2025 USA
BoS USA 2025 🇺🇸

6-8 October | Raleigh, NC

Grab Early Bird Tickets
Business of Software Conference 2026 Europe
BoS Europe 2026 🇬🇧

13-14 April | Cambridge, UK

Grab Early Bird Tickets
Road to Exit - Mastermind Group with Joe Leech
Road to Exit

with Joe Leech

Starts May | Online

Learn More
AMA with positioning expert, April Dunford
Nail Your Sales Pitch

with April Dunford

12 June | 3pm BST | Zoom

Register for FREE
AMA with Chris Mele
Get Investors Hooked with Smart Pricing

with Chris Mele

17 June | 3pm BST | Zoom

Stay tuned

Want more of these insightful talks?

At BoS we run events and publish highly-valued content for anyone building, running, or scaling a SaaS or software business.

Sign up for a weekly dose of latest actionable and useful content.

Unsubscribe any time. We will never sell your email address. It is yours.