I’m not sure I could have done this* without the things I learned at BoS and from the BoS community.
*Sold PrecisionLender for $510 million
13-14 April 2026 · Cambridge, UK
SCHEDULE | SPEAKERS | SUPPORT | VENUE & TRAVEL | REASONS TO ATTEND
Business of Software (BoS) Conference Europe is a two-day single track conference for software founders, CXOs, and emerging leaders all around the world.
Since 2007, BoS has helped leaders build profitable, enduring software companies and find the community that stays with them long after the conference ends.
The BoS No Quibble Guarantee assures that if you attend and feel you didn’t get value, we will refund your ticket price.
Speakers
Shawn Anderson
Co-Founder & ex-CEO, PDQ
Building B2B Ecosystems
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Vince Darley
Product & Growth
Extreme Clarity. Relentless Focus.
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April Dunford
Founder, Ambient Strategy
The Hard Parts of Positioning: Learnings from 11 Years and 300 Technology Companies
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Joanna Wiebe
Founder, Copyhackers
The Art and Science of Copywriting
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Stephen Allott
Chairman, Tarigo
Financial Planning and the Theory of Constraints 2.0
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Melanie Rieback
CEO, Radically Open Security
Non-Extractive Business and Finance
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Lizzie Lawley
Head of Applied AI, Memrise
The New Product Velocity – What Happens When Non-Developers Code
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Ton Dobbe
Founder, Value Inspiration
Is Your Company Remarkable?
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Tim Barker
CEO and Co-Founder, Attain IP
AI, Worthless SaaS Playbooks and Redundant Org Charts
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Bruce McCarthy
Founder, Product Culture
From Product Managers to Product Builders: How AI Is Rewiring Product Development
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Dr. Ian Bailey
Founder co-CEO & CTO, Telicent
You Control Your Destiny — Startup Myth Busted
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Matt Lerner
Founder, SYSTM
How We Sold a Software Company for $20M Using Standup Comedy
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Shona Molyneux
CFO, Elcella
The CFO Playbook to Kill a Business
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Christopher Moore
President, QuietLight
Build the Business Buyers Compete For
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Schedule
Sunday, 12 April
3:30-6 pm Photo Walk (meet at Porters’ Lodge, Churchill College)
Join us for a relaxed, hosted walk into Cambridge. We’ll take our time, stop halfway for coffee, and get a feel for the city before things kick off. It’s a great chance to:
- See a bit of Cambridge beyond the conference
- Meet fellow attendees in a low-pressure setting
- Start conversations that will carry through the next two days
We’ll head back to Churchill College in time for the evening reception.
6–9 pm Pre-Registration & Drinks Reception (The Buttery Bar, Churchill College)
Arrive, check in, and settle in.
Pick up your badge, grab a drink, and start connecting with other founders, CEOs, and operators before the conference begins.
Monday, 13 April
Morning
8 am Registration and Breakfast with Birds of a Feather discussions
9 am Morning Sessions
- April Dunford: The Hard Parts of Positioning: Learnings from 11 years and 300 technology companies
- Vince Darley: Extreme Clarity. Relentless Focus. Lessons from Meta, Deliveroo & King
- Bruce McCarthy: From Product Managers to Product Builders: How AI Is Rewiring Product Development
Afternoon
12:30 pm Lunch and Birds of a Feather discussions
2 pm Afternoon Sessions
- Joanna Wiebe: The Art and Science of Copywriting
- Breakouts & Meet the Speakers
- Shawn Anderson: Building B2B Ecosystems
6 pm Networking Drinks in Buttery Bar
7 pm Dinner in Dining Room (included in the ticket price)
Tuesday, 14 April
Morning
It's "Wear Your BoS Shirt Day". Whether it's an old favorite or this year's, sport your BoS gear as we gather for a class photo of everyone.
8 am Registration and Breakfast with Birds of a Feather discussions
9 am Morning Sessions
- Melanie Rieback: Non-Extractive Business and Finance
- Tim Barker: AI, Worthless SaaS Playbooks and Redundant Org Charts
- Ton Dobbe: Is Your Company Remarkable?
Afternoon
12:30 pm Lunch and Birds of a Feather discussions
2 pm Afternoon Sessions
- Stephen Allott: Financial Planning and the Theory of Constraints 2.0
- Lizzie Lawley: The New Product Velocity – What Happens When Non-Developers Code
- Dr. Ian Bailey: You Control Your Destiny – Startup Myth Busted
- Lightning Talks
6 pm Conference Close. Networking Drinks in Buttery Bar.
Venue
BoS Conference Europe 2026 will take place in Churchill College, Cambridge, UK. Churchill College offer en suite rooms at the venue. We recommend the en-suite rooms in the Cowan Court building.
Supporters
If you want to be one of the amazing people supporting BoS Conf Europe 2026 get in touch and one of our team will discuss the wonderful supporter packages we have on offer.
Buy Tickets
Tickets are now available for purchase. Save your place now.
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