Once upon a time, Patrick McKenzie was an engineer. Then he had an idea for some software and discovered that, while programming it was easy, marketing it was not.
Since then, he has graduated to full time entrepreneur status, with a side order of being hilarious and informative in equal measures on his blog Kalzumeus.
Founder of Bingo Card Creator and Appointment Reminder, Patrick has published detailed (and very readable) analysis of what it takes to run an effective SaaS business for eight years. Patrick is now dedicating his time to ‘Starfighter’ – a recruitment game changer in the technology sector, focussed on coders.
Patrick is also a previous BoS Speaker, having delivered the hilarious but deeply interesting ‘Marketing to Minorities’.
Talks by Patrick McKenzie
Lessons in Scaling a Non-Profit Data Brokerage Startup at Breakneck Speed with Bridget Harris | September 2021 |
Hiring at Scale | September 2015 |
Building Things to Help You Sell The Things You Build | September 2013 |
Engineering your marketing outcomes | September 2011 |
Marketing to Minorities | September 2009 |
Related Posts
- Why companies take investment – Patrick McKenzie (@Patio11)
- Hello Ladies! Patrick McKenzie’s 362 day working year & other secrets of his success.
- BoS FAQ: What is the best BoS talk ever given and why?
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