Claire has spent 10 years helping SaaS companies go from startup to scale-up by turning customer insights to fuel revenue-generating marketing & growth programs.
She’s worked with bootstrapped founders, VC and PE backed teams and global corporate teams including Wistia, MeetEdgar, Death to the Stock Photo and many other fun SaaS companies. She’s passionate about demonstrating the impact of adopting a customer-led approach to business growth.
Before co-founding Forget the Funnel, Claire was Director of Marketing and #2 employee at Calendly.
Talks by Claire Suellentrop
| How to Operationalise Customer Value to Maximize Product Growth | March 2024 |
| JTBD SparkToro Case Study | June 2022 |
| Using JTBD in Your Copy | March 2022 |
| Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging | September 2018 |
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