Online | 8 June ’22
Rush Cut Recordings
Main Sessions
Breakouts
Resources
Bob Moesta BoS Talks:
- Bob Moesta & April Dunford: Strategy & Making Progress
- Demand-side sales 101
- The 5 Skills Of An Innovator
- Bob Moesta & Chris Spiek: Uncovering the jobs-to-be-done
Matt Lerner – JTBD Insights
Schedule – 8 June 2022 |
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Doors open 6.30 ET / 11.30 BST |
Speed Networking, Intros, and Welcome |
7.30 ET / 12.30 BST Bob Moesta: Applications of JTBD Across Your Business |
8.30 ET / 13.30 BST Breakout Discussion Options: Alan Klement: Growth and JTBD Case Study Workato: Customer Experience as an Opportunity for Revenue Growth |
– BREAK – |
10.00 ET / 15.00 BST Tony Ulwick: The JTBD Needs Frameworks |
10.45 ET / 15.45 BST Breakout Discussion Options: Bob Moesta & Paulina Masson: Selling your Company with JTBD Adrienne Barnes: Making JTBD Interviews Work Matt Lerner: JTBD Live Website Teardown |
– BREAK – |
12.00 ET / 17.00 BST Alan Klement: JTBD and Growth |
– BREAK – |
13.00 ET / 18.00 BST Claire Suellentrop: Marketing Case Study |
13.45 ET / 18.45 BST Conclusions and Networking opportunities |
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Slack
Speakers
Bob Moesta
Applications of JTBD Across Business
+ Breakout Discussions
Paulina Masson
JTBD & Selling Your Company Case Study
Tony Ulwick
The JTBD Needs Framework
Alan Klement
JTBD and Growth
+ Breakout Discussions
Adrienne Barnes
Making JTBD Interviews Work
Rand Fishkin
JTBD SparkToro Case Study
Matt Lerner
JTBD Live Website Teardowns
Claire Suellentrop
JTBD SparkToro Case Study
Josh Bradbury
Customer Experience as an Opportunity for Revenue Growth
Any questions
Get in touch