BoS Conf Online- June Attendee Hub

Online | 8 June ’22

Rush Cut Recordings

Main Sessions



Bob Moesta BoS Talks:

Matt Lerner – JTBD Insights

Schedule – 8 June 2022
Doors open 6.30 ET / 11.30 BST
Speed Networking, Intros, and Welcome
7.30 ET / 12.30 BST
Bob Moesta: Applications of JTBD Across Your Business
8.30 ET / 13.30 BST
Breakout Discussion Options:
Alan Klement: Growth and JTBD Case Study
Workato: Customer Experience as an Opportunity for Revenue Growth
10.00 ET / 15.00 BST
Tony Ulwick: The JTBD Needs Frameworks
10.45 ET / 15.45 BST
Breakout Discussion Options:
Bob Moesta & Paulina Masson: Selling your Company with JTBD
Adrienne Barnes: Making JTBD Interviews Work
Matt Lerner:
JTBD Live Website Teardown
12.00 ET / 17.00 BST
Alan Klement: JTBD and Growth
13.00 ET / 18.00 BST
Claire Suellentrop: Marketing Case Study
13.45 ET / 18.45 BST
Conclusions and Networking opportunities

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Bob Moesta
Applications of JTBD Across Business
+ Breakout Discussions

Paulina Masson
JTBD & Selling Your Company Case Study

Tony Ulwick
The JTBD Needs Framework

Alan Klement
JTBD and Growth
+ Breakout Discussions

Adrienne Barnes
Making JTBD Interviews Work

Rand Fishkin
JTBD SparkToro Case Study

Matt Lerner
JTBD Live Website Teardowns

Claire Suellentrop
JTBD SparkToro Case Study

Josh Bradbury
Customer Experience as an Opportunity for Revenue Growth

Any questions

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