Tania Katan: Human Ingenuity Beats Artificial Intelligence as the Core Driver of Great Companies

The past decade has seen tectonic shifts in the modern workplace. AI, Covid, remote work, back to the office, competition for great people, played parts in transforming how and why we work. AI doesn’t solve the challenges of such a complex environment, it compounds them. 

Tania will discuss why HI (Human Ingenuity), not AI (Artificial Intelligence) should be at the heart of your company strategy. Do you want creativity or pattern matching? She will show why creativity has a critical part to play in transforming your organization in the face of this disruption, while AI gets on with the boring stuff. she’ll explain why creativity can address issues, from skills development, innovation, company/team alignment, and non-engagement in a rapidly evolving world.

You’ll leave with three things you can do immediately that help you create a better, more effective and productive organization.


Tania Katan
Tania Katan

Tania Katan

Creative Trespasser 

Tania’s been sneaking creativity into Fortune 500 companies, leading tech companies, TED Talks, arts organizations, universities and more to teach people and companies the skill of generating creative breakthroughs. 

She created the internationally viral women’s empowerment campaign with a BoS Lightning Talk #ItWasNeverADress that launched a social movement inspiring over 100 million people worldwide to see, hear and celebrate women for the cape-wearing badasses they are.

She teaches businesses the creative principles, tools and strategies necessary to connect people to purpose, purpose to action, and action to truth. Her writing has appeared in The New York Times, USA Today, HuffPost, TIME, BuzzFeed, CNN, Adweek, Mashable, Money Magazine, Forbes, NPR, ReadWrite and Amy Poehler’s Smart Girls, among others. Her visionary way of formulating ideas led to her book, Creative Trespassing: How to Put the Spark and Joy Back into Your Work and Life (Penguin Random House), WINNER of the “Best Business Book in Creativity + Innovation.” She is currently working with Founder, Rob Nicoletti on the new SaaS platform HALO helping to create a future of work that works for all. 

More from Tania.

Learn how great companies are run

At BoS we run events and publish content that is highly valued by anyone trying to build, run, and scale a great SaaS or software company.

Sign up for a regular dose of actionable and useful content: