JTBD Hiring and Careers

with Katherine Thompson & Bob Moesta

Understanding the motivations behind job switches is paramount in building and retaining a high-performing workforce. Katherine Thompson and Bob Moesta’s research brings to light the often unexpected factors that drive career moves, offering invaluable insights for organisations looking to attract and retain exceptional talent. By incorporating these insights into your hiring process, you can create an environment that aligns with the desires of top professionals, leading to increased employee satisfaction, engagement, and ultimately, organisational success.

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