Business of Software 2012. The inside scoop on who's coming so far…

A few people have asked who comes to Business of Software – is it startups or big companies (the price isn’t aimed at the startup world after all…)? The short answer is that there is a broad mix of people, one of the things that makes the event so special, but everyone has an interest in building long term, sustainable software businesses. See feedback from last year’s participants here.

I did a quick analysis of the registrations so far (just shy of 300), and this is what we know…

  • Over half the attendees are from companies of between 11 and 200 people.
  • The overwhelming majority of attendees are senior level people from micro- and growth ISVs.
  • Just over half of the delegates at present have attended Business of Software previously.
  • There is a single venture capital investor signed up thus far.

BoS 2012 Attendees Company Size

This is the Wordle of the 75 most common words in the attendee Job Titles. It does a pretty good job of representing the type of people  that will be coming.

BoS 2012 Attendee Job Titles

Get your Fall BoS Conference Ticket

27 - 29 September 2021, Online

BoS Conferences are the events professional CEOs and serious founders attend to learn how to build, run, and scale successful software companies.

First batch of speakers and sessions have been announced. Attendance is limited to 300 spots.

"The only place where I feel, professionally, amongst my peers." — Scott Farquhar, founder and CEO of Atlassian

"Software people of the world: If you haven't been to a @bosconference, you should go." — Dharmesh Shah, founder and CEO of Hubspot

We also ask people would like other to talk to them about at Business of Software (It appears on the badge). While some people insist on leaving it blank, this is what people are saying now:

  • Measuring success.
  • Large-scale engineering challenges
  • E-commerce, site search, SaaS, SEO
  • SharePoint + Enterprise Mobility Applications
  • Lean Startups (especially within existing businesses)
  • Mobile
  • Scrum Software
  • Finding the right market problems to solve
  • How to build a community online and around your products and solutions
  • Helping Communities Engage and Interact
  • Programming & beer
  • Brooklyn
  • startups, bootstrapping, branding, africa
  • finding the right talent to execute
  • Working @ Stack Exchange!
  • what cool things you are doing with “the cloud”.
  • Scientific data and distributed data networks
  • Channels
  • Making the BUSINESS work.
  • Infrastructure & Hosting
  • Agile
  • Selling your company
  • TBD
  • Letting go
  • Competitive Analysis, Startups
  • The Startup Owner’s Manual
  • What you would like to do for the rest of your life.
  • Things that make you happy.
  • WordPress Hosting
  • FoxPro, Germany
  • Changing the world. One career at a time.
  • 3D Modeling
  • Could
  • Startups, Web, JavaScript, HTML5
  • What one thing you did this past year that had the biggest impact on your business
  • Marketing
  • Managing a buyout from parent company
  • Managing ineffective boards
  • Relativity
  • Anything
  • Continuous Delivery
  • Chris Broshears Delivra
  • windows phone 7crossfitSOA
  • Email Marketing, Bootstrapping
  • drinklobby
  • This is my second startup.
  • Apps For Kids
  • New Ways to Work
  • Organic Growth
  • developer happiness.
  • How much you spend on coffee every month?
  • Anything
  • Stuff
  • Can I help you with Email Overload?
  • Disruption of mainstream media by new media.
  • Bootstrapping a company for over 6 years in NYC
  • Scrum Software
  • The future.
  • All things Google
  • Company Culture
  • Product Management and how to build a platform to take over the world.
  • Financing growth organically vs via investment
  • Email
  • Entrepreneurship, Investing
  • Network Uptime
  • Microsoft, Office, Large scale engineering challenges
  • Selling for people who hate sales
  • Virtual Phone Systems
  • Inbound MarketingStartups
  • Anything that Makes Your Company a Success!
  • Growing a software group
  • Challenges working with offshore teams
  • Improving site SEO
  • Growth through acquisition or sales growth?
  • Scalability, Mobile
  • Lean software development, PaaS
  • Document Management, Technology, Aviation
  • Ubuntu
  • selling enterprise software online
  • developer happiness.
  • Challenging financial markets
  • WordPress, Social Media, SEO
  • Adobe AIR
  • Project Sequencer
  • Engagement Marketing
  • Liverpool FC
  • EgyptologyWorking with universitiesHaving a team on multiple continents
  • Anything
  • how to build a community online and around your products and solutions
  • A technology enthusiast, sport addict, early adopter, nature and aerospace lover. Most of time BI consultant.
  • Improving software sales
  • Re-engineering products from on-premise to SaaS
  • Helping Communities Engage and Interact
  • Sales build or buy in Europe?
  • Scrum Software
  • Riding Bikes
  • Europe and Asia
  • High-frequency/wireless electronic design software
  • Software for scientists.Working with outsourced programmers.Site licensing.
  • Risk Management, ITIL, TOGAF
  • HelpSpot
  • Delphi
  • Software DevelopmentHelp with tech team buildingPrototype to Production path
  • Visual Communication
  • Conference fear, humor, running, pragmatism vs negatism, my recent corporate move and adventures.
  • Financial analytics
  • Online Advertising
  • Data Analysis
  • Moving to the Mountains in WNC
  • Making drugs
  • Software components market, online marketing and how you want to takeover the world.
  • Painless, Paperless Board Meetings
  • The “right” way to validate a business idea.
  • landscape photography
  • Medical Imaging
  • Sydney Australia, Lean startups, B2B, SaaS stuff
  • budgeting. Or other stuff.
  • ISV’s, WPF, Desktop Development
  • Transitioning a company from services to products
  • Eliminating paper processes through technology
  • SEO, SaaS, ASP.NET
  • Building an Enterprise Software Business
  • Growing an Enterprise SaaS Company
  • Marketing
  • TEA or Coffee but TEA is my life!
  • software product management
  • Mobile Apps, Beer, Photography
  • International expansion and transformation from on premise to SaaS
  • Growing an Enterprise SaaS Company
  • big ideas i can learn from
  • Marketing
  • Your dreams; your challenges; where you’re going.
  • Design, User Experience, Entrepreneurship
  • Anything under the sun
  • Microsoft, Rails, Agile, Big Companies
  • Please leave blank
  • Changing enterprise software modells
  • Cloud Databases
  • Customer Succes, Retention and Engagement. Real-time In-App messaging based on behavior
  • POS
  • you
  • Teaching, scaling infrastructure to millions of users, distributed source control, and sushi.
  • Trello, FogBugz, and Kiln!
  • Microsoft, social media, JavaScript
  • Jobs to be done
  • Helping Communities Engage and Interact
  • Choosing global partners
  • Next year’s Business of Software.
  • Mobile apps
  • Converting traffic into sales-ready leads
  • String theory
  • developer happiness.
  • Email
  • Startup Selling
  • rural entrepreneurshipAlabama Football
  • Helping Communities Engage and Interact
  • Growth
  • My life as a consultant
  • Please leave blank
  • Virtual Phone Systems
  • Community Web Sites
  • Marketing
  • Agile Development
  • Your pain with email volumes, mobile applications, startup, inbound marketing, getting useful stuff coded faster, …
  • Anything
  • Hacker News, web dev
  • Managing virtual boards
  • Your favorite interview question.
  • Continuous deployment, hiring, wine.
  • AuditShark
  • Data and visualization for the non-developer
  • Neil BermanDelivra
  • Branding, Customer Acquisition & Finding balance as a working mom
  • Bootstrapping profitable web apps
  • Managing virtual teams
  • Best practice for scaling customer service globally
  • IPO market in Europe
  • Managing alpha personalities
  • Product Management
  • International distribution
  • The business of software
  • Programming for Kids
  • Anything
  • APIs
  • Mobile apps
  • Growing your business
  • Mobile app biz.
  • Making events more memorable
  • Email
  • Sales
  • organic growth
  • Technology, education, managing tech teams
  • Ruby/Rails
  • Disruptive cancer startups.
  • Why is shipping software so hard?
  • Everything
  • Startups, VC, Web/Mobile, Hacker News, Tennis, Beer
  • Reducing administriviaHiring geeks
  • Black Bear Ops
  • I’m a product-tech-business-healthcare guy
  • Continuous deployment, hiring, wine.
  • Computer Assisted Document Review (Predictive Coding)
  • Amazing customer service experiences.
  • Boot-strapping a business.
  • Product Management ERP Systems
  • Desktop software!
  • Address management & validation
  • Licensing Protection, Remote Support and anything about software
  • Channels
  • Helping Communities Engage and Interact
  • Impact of Mobile
  • Performance
  • ERP and Saas
  • Bootstrapping
  • Snowboarding!
  • ProProfs.com, Freemium, SAAS, Web Apps
  • design, data or development
  • Deployment Automation
  • Helping Communities Engage and Interact
  • Mobile
  • your software engineering challenges.
  • Life
  • Organisational culture
  • Your great new company
  • Creating awesome user experiences for affinity groups.
  • International expansion and transformation from on premise to SaaS
  • Software
  • Anything (I have domain knowledge in both licensing — a.k.a. anti-piracy — and update software).
  • Custom software development
  • Your first startup
  • Cloud marketing, basketball.
  • TBD
  • My favorite speaker so far…
  • What’s the next paradoxical truth that will change the world?
  • Innovation, creativity, software, marketing, folk music, dancing, bagpipes
  • Building a software business
  • Machine learning
  • Rhino 3D
  • SaaS
  • Interacting with your customers via Mobile
  • Small start-ups
  • Github
  • Understanding fund raising
  • Anything that’s on your mind:)
  • lean decisions, heat maps, life hacking
  • bootstrapping
  • Packaging CAD Software
  • Everything!
  • Cool stuff
  • Global marketing
  • the important elements of growing a software business
  • Budgeting
  • Alternative sources of venture funding
  • Debt as finance
  • Burritos
  • Helping Communities Engage and Interact
  • Growing culture across borders

We will update people nearer the time though we will only share the attendee list with the other attendees.

 

One response to “Business of Software 2012. The inside scoop on who's coming so far…”

  1. Stephen Kellett says:

    “EgyptologyWorking with universitiesHaving a team on multiple continents”. That’s Gregory! Gotta be.