Are you worried about how your software business will cope with the impending end of the world? What? You didn’t know that the world was about to end? You should definitely listen to Mark Stephen’s fantastic talk from 2009’s Business of Software conference. It’s witty, it’s insightful and it’s short (under seven minutes long).

Mark Stephens
Founder, IDRSolutions
Mark is the founder of IDRsolutions (which develops software to do lots of cool stuff with PDF files).
In 2009, Mark Stephens did a Lightning Talk at BoS, “Asteroid Impact – Are you a large lizard or small and furry” which looked at the challenges of running a software company.
He is a self-described passionate Mediaeval Historian, St. Andrews graduate and owner of a very dry sense of humour.
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BoS USA 2025 ๐บ๐ธ
๐๏ธ 6-8 October 2025
๐ Raleigh, NC
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The Road to Exit: A BoS Mastermind Group ๐
๐๏ธย April 2025
๐Online
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