In a sea of SaaS applications, well-integrated solutions stand out: They are significantly stickier, delivering greater value and reducing churn. For SaaS providers, providing these integrations – especially for Enterprise customers – is cumbersome and hard to scale, creating challenges for both product and services teams alike.
What if connecting anything to your product was just a point and click away? What if an embedded integration platform could also support process flows within and across your applications?
![](https://businessofsoftware.org/wp-content/uploads/sites/11/2022/10/Image-from-iOS-34-scaled.jpg)
Tashi Sherpa
Embedded Account Executive
Tashi Phinjo Sherpa has been involved in Software as a Service for the past 3 yrs having experience breaking status quos that has been the traditional approach where he introduces disruptive technologies to companies he partners with.
In his professional journey having started in a transactional selling model with HP Inc and moving into a more software focused model with technologies like Caravelo: Travel Subscription / Flight Revenue Optimisation / Customer Service Automation to Workato where he consults on Embedded Integration & Automation Strategies
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