13-14 April 2026 | Cambridge, UK
SLIDES | CONFERENCE PHOTOS | ADD YOUR NOTES | CONNECT WITH ATTENDEES
SCHEDULE | SPEAKERS | FAQS
Slides
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Schedule
Sunday, 12 April
3:30-6 pm Photo Walk (meet at Porters’ Lodge, Churchill College)
Join us for a relaxed, hosted walk into Cambridge. We’ll take our time, stop halfway for coffee, and get a feel for the city before things kick off. It’s a great chance to:
- See a bit of Cambridge beyond the conference
- Meet fellow attendees in a low-pressure setting
- Start conversations that will carry through the next two days
We’ll head back to Churchill College in time for the evening reception.
6–9 pm Pre-Registration & Drinks Reception (The Buttery Bar, Churchill College)
Arrive, check in, and settle in.
Pick up your badge, grab a drink, and start connecting with other founders, CEOs, and operators before the conference begins.
Monday, 13 April
Morning
8 am Registration and Breakfast with Birds of a Feather discussions
9 am Morning Sessions
- April Dunford: The Hard Parts of Positioning: Learnings from 11 years and 300 technology companies
- Vince Darley: Extreme Clarity. Relentless Focus. Lessons from Meta, Deliveroo & King
- Bruce McCarthy: From Product Managers to Product Builders: How AI Is Rewiring Product Development
Afternoon
12:30 pm Lunch and Birds of a Feather discussions
2 pm Afternoon Sessions
- Joanna Wiebe: The Art and Science of Copywriting
- Breakouts & Meet the Speakers
- Shawn Anderson: Building B2B Ecosystems
6 pm Networking Drinks in Buttery Bar
7 pm Dinner in Dining Room (included in the ticket price)
Tuesday, 14 April
Morning
It's "Wear Your BoS Shirt Day". Whether it's an old favorite or this year's, sport your BoS gear as we gather for a class photo of everyone.
8 am Registration and Breakfast with Birds of a Feather discussions
9 am Morning Sessions
- Melanie Rieback: Non-Extractive Business and Finance
- Tim Barker: AI, Worthless SaaS Playbooks and Redundant Org Charts
- Ton Dobbe: Is Your Company Remarkable?
Afternoon
12:30 pm Lunch and Birds of a Feather discussions
2 pm Afternoon Sessions
- Stephen Allott: Financial Planning and the Theory of Constraints 2.0
- Lizzie Lawley: The New Product Velocity – What Happens When Non-Developers Code
- Dr. Ian Bailey: You Control Your Destiny – Startup Myth Busted
- Lightning Talks
6 pm Conference Close. Networking Drinks in Buttery Bar.
Speakers
Venue
BoS Conference Europe 2026 will take place in Churchill College, Cambridge, UK. Churchill College offer en suite rooms at the venue. We recommend the en-suite rooms in the Cowan Court building.
FAQs & Support
What’s included in my ticket?
Your ticket includes Sunday pre-registration drinks; breakfast, lunch, and networking drinks on Monday and Tuesday; and a group dinner on Monday evening - all held at Churchill College, Cambridge. You’ll also receive access to session recordings and presentation slides after the event.
Who do I contact if I need help?
If you need assistance before or during the conference, please reach out to:
General inquiries, support, and conference questions:
Mark Littlewood - mark@businessofsoftware.org
Venue, travel, staying at Churchill, or invoices:
Jo Litttlewood - jo@businessofsoftware.org
Is food provided?
Yes. Meals and refreshments are provided as outlined in the agenda. If you have dietary restrictions, please let us know in advance at jo@businessofsoftware.org.
Will sessions be recorded?
Yes. Session recordings and slides will be shared with attendees as soon as they’re available after the event.
Can I get a refund?
If you cannot attend, you may transfer your place to a colleague at no charge, but we cannot offer refunds in these circumstances.
What is the BoS No-Quibble Guarantee?
If you attend the conference and feel you didn’t get value, we’ll refund your ticket price - no questions asked.
Can I get a copy of the attendee list?
We don’t share attendee lists. We’ve found the best connections happen in person, and we’ve built plenty of time into the event for conversations over Slack, meals, drinks, and sessions.
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