Picture this, it’s a sunny day. You’re at the top of a mountain and can see for miles and miles. The destination you’re heading towards is just on the horizon and you’ve seen others posting their arrival on the socials. What could go wrong – oh yeah, you left home without a map.
You need to ask yourself a few questions:
- What is your landscape?
- How is it changing?
- How do you make a usable map?
- How do you get to where you want to be safely?
Thankfully Simon Wardley is here to help guide you through the dark forests and swampy flats that come with running your business.
If you hadn’t worked out all ready, everything above was a metaphor for business.