Kevel: The “Seedstrapped” Company Supporting BoS

BoS regulars will know that James Avery recently renamed Adzerk as Kevel, raised $11 million to grow the company, and had a very frank and enlightening conversation with Mark.

You should also know that this year Kevel will be supporting (and attending) the Business of Software Spring Conference on the 26th and 27th of April.

Mark Littlewood (BoS CEO) talking to James Avery (Kevel CEO)

Kevel and BoS

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Kevel offers the infrastructure APIs needed to quickly build custom ad platforms for sponsored listings, internal promotions, native ads, and more – so you can drive new revenue and take back the Internet.

Kevel’s vision i9s that every online retailer and publisher should be able to add user-first ad revenue streams and take back the Internet from Google, Amazon, Facebook, and other digital monopolies.

Customers like Ticketmaster, Yelp, Strava, Mozilla, and many more have already launched successful ad platforms on Kevel.

This is exactly the kind of founder and growth story that we love at BoS and we’re delighted to have such a value-aligned company as one of our supporters.

Watch James Avery’s AMA

Mark recently caught up with James following Kevel’s announcement of an $11 million funding round. They talk growth, funding, pivotal moments, and the evolution of Adzerk to Kevel:

Join Kevel at BoS Conf Online.Spring

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