Rita is opening the Business of Software Conference with a talk that explains her ideas about the end of competitive advantage as a strategic framework and the implications of transient advantage for entrepreneurial businesses.
I caught up with her in Nottingham yesterday where I left with two things: the knowledge that we have an amazing person kicking off the conference yet again; this little interview about her ideas and what they mean for entrepreneurial businesses. Enjoy.
She says she will be particularly interested in hearing from attendees about how they pick business models for their startups.
Get your Fall BoS Conference Ticket
27 - 29 September 2021, Online
BoS Conferences are the events professional CEOs and serious founders attend to learn how to build, run, and scale successful software companies.
First batch of speakers and sessions have been announced. Attendance is limited to 300 spots.