Business of Software 2008 – registration open

I’m pleased to announce that registration for Business of Software 2008 – A Joel on Software Conference is now open.

This is the second year I’ve run this event. Last year’s event went down very well (Joel Spolsky said it was the best conference he went to last year and 94% of attendees gave it four or five stars; you can check out some videos and read testimonials on the conference web site).

This year is going to be even better.

If you’re not familiar with the conference, then here’s a brief summary.

It’s being held in the Seaport hotel on the Boston waterfront. The dates are September 3rd – 4th. The confirmed speakers include:

  • Joel Spolsky, founder of Fog Creek software, author of several books and the man behind the joelonsoftware blog
  • Seth Godin, Business Week’s "Ultimate Entrepreneur for the Information Age", is the best-selling author of 7 books (including Permission Marketing and Purple Cow) as well as the most popular eBook of all time.
  • Eric Sink, founder of SourceGear, author of "Eric Sink on the Business of Software" and the person who coined the term "Micro ISV"
  • Steve Johnson of Pragmatic Marketing and winner of last year’s Software Idol competition
  • Richard Stallman launched the development of the
    GNU operating system, now used on tens of millions of computers today.
    Stallman has received the ACM Grace Hopper Award, a
    MacArthur Foundation fellowship, the Electronic Frontier Foundation’s
    Pioneer award, and the the Takeda Award for Social/Economic Betterment
  • Paul Kenny is one of the UK’s top sales trainers,
    consultants and speakers. He has worked with many customers in three
    continents, including IBM, Perot Systems, The Guardian and tens of
  • Dharmesh Shah is a geek, serial entrepreneur, founder of HubSpot and blogger at
  • Jessica Livingston is author of Founders at Work: Stories of Startups’ Early Days and a founder of Y Combinator
  • Jason Fried is founder of 37signals (developers of Basecamp and Ruby on Rails) and Signal vs Noise blogger

That isn’t the full line-up: I’ve got some other speakers I’d like to invite too.

The early bird price of $1,395 is available if you book before June 7th. You can find more details about booking on the registration page. I don’t know how quickly tickets are going to sell, but I’d encourage you to book early to guarantee a place.

The best way to stay up to date with the conference news is to subscribe to the RSS feed. Alternatively, sign up for the conference newsletter and get a free eBook.

If you’ve got any questions about the conference, then post them here or e-mail me at

See you in Boston!

P.S. I’d really appreciate your help spreading the word about the conference. If you could blog about it and tell your friends and colleagues than that would be great.

5 responses to “Business of Software 2008 – registration open”

  1. First Joel on Software conference

    Registration is now open for Business of Software 2008 (the first ever Joel on Software conference).

  2. Josh Asbury says:

    This looks to be an amazing event, and I look forward to learning from everyone in September!

  3. James Bumgarner says:

    This looks like a great opportunity. I am in the process of convincing my company that others in management besides myself should attend. I think this conference would give them some much needed insight on how software should be built and marketed. Beyond just a simple testimonial, can anyone give me some practicals on what they took away from last years conference. What do you take away that makes it worth the money?

  4. brydon says:

    Hey James, I hope I’ve made my feelings clear here, about this conference. Beyond the “much needed insight”, I’d push the social side of this to your company. Last year’s conference was very intimate allowing everyone time to chat in person with speakers such as Joel Spolsky, Eric Sink, and Neil himself in a casual setting. Combine that with meeting the attendees which, while slightly less famous, are the people you need to know in this industry. There’s no fluff here either. The schedule moves quickly, sticks to valuable content and the conference as a whole contains basically no marketing so you’re not being sold to.

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