Mat Clayton’s talk at Business of Software Conference 2009.
Marty Cagan
Marty Cagan has worked with some of the biggest tech product companies in the world. He was involved in the early stages of Netscape and eBay, and has since formed SVPG, who work with tech product teams to help them make the most of their products. With SVPG, Marty has worked with teams at Google, Apple, Netflix, Airbnb, Disney, and Amazon – to name just a few household names.
📅 24 & 27 June 2026
💻 Online Workshop
This workshop is the starting point. In two sessions across one week, you’ll see how a company OS gets built in practice, then build a first version for yours. Not a framework to think about later. A concrete start.
💻 Online Workshop
This workshop is for founders who are already in motion, already using the tools, already tinkering, and have hit the ceiling that only a documented OS can break through. Over four weeks, you’ll build one.
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