It’s been 1,000 days since I joined the BoS team as the design and operations arm of BoS.
A pandemic, several online events, an in-person event, a mid-lockdown house move, planning and executing a wedding, and a welcoming a new team member later. Here are the top 1,000 things I have learnt from Business of Software talks. Actually, that might be too many, how about five?
1. You’re only as strong as your team is
No matter how big or small your company is – you need to look after your team. There are so many success stories at BoS Confs and a strong team culture shines through each and every time. Look after your team as they will supercharge your wins.
2. If something isn’t working – repositioning probably helps
What gets you here won’t get you there. We don’t always know what’s going to work but reiterating the same thing hoping for a different answer isn’t going to be the answer. Repositioning can take a few different formats – the easiest is by thinking about the jobs to be done for the user and working back from there.
April Dunford says it better:
3. JTBD is actually in everything you do
Every breath you take, every move you make, every bond you break, every step you take all has a JTBD behind it – and you don’t need to repurpose song lyrics to find this out!
Buying a Peleton? Why that brand? Why a bike not a treadmill? Why not a gym membership? Etc, etc. You can pretty much work out that every decision you make all ties back to the cookies you’re grandparent used to bake for you as a kid.
It’s a really useful tool for looking at why users use your product and how you can help them on their journey.
4. Things change and you need to change with it
I am not the same person I was 1001 days ago, and I can’t pretend everyone else has stayed the same either. As your business grows, you grow too. As your business changes, you change too. Even when you’re an employee and not a founder, you still develop every day because of the surroundings you are in.
Roan Lavery spoke recently about this:
5. Just be a nice person
The world is a tough place at the best of times. There is so much hate and evil in the world it’s not good for you, your team, or anyone you interact with to be not nice. If you look after one another a protective and nurturing community grows. When times re tough they are there to lean on, and when times are tough for others you’ll be able to offer support.
Okay I technically knew this BEFORE joining BoS, but the community of BoS folk has reminded me of the goodness in humanity.
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