Strategy & Making Progress Podcast

Firstly, strategy and positioning are DIFFERENT things. Mixing them up can be a major stumbling block for you and your team.

Secondly, you have to know what your customer is trying to achieve; the age old parable about not wanting a 1/4″ drill-bit but wanting a 1/4″ hole testifies to that.

Join Bob Moesta and April Dunford in this animated discussion of JTBD, vision, and strategy

Subscribe for new talks, episodes, and events

Unsubscribe any time. We will never sell your email address. It is yours.