Workshops

After 2.5 days of being bombarded by ideas, it’s time to step back and take stock.

Optional, informal, interactive and fun. BoS workshops will help you prioritize and focus in order to maximize the value of your investment in attending Business of Software Conference.

Workshops are highly interactive, draw on the content of the conference and help you make sense of how your learning may be applied in your own organization. You will leave with an actionable ‘to do’ list of things to apply in your own company.

We’ve just released Workshop Only Tickets for BoS USA 2019. If you want some BoS goodness, but can’t make the whole of the conference, you can now save your place for a BoS Workshop on Wednesday 18th September.

Read on to find out more about the Workshops, and to book your ticket.

The Feedback Loop: How To Create A Culture Of Feedback – Claire Lew

Claire Lew is the CEO of Know Your Team, a software tool that helps thousands of managers across 25 countries to be better leaders. Over years of research across hundreds of companies, Claire has learned how the most effective managers create a culture of feedback within their teams – and she’ll share how she used customer feedback to identify a larger market for her product to serve.

You’ll learn: how to give, receiving, ask for, and act on feedback effectively, and create a culture of feedback in your team.

The Positioning Deep Dive – April Dunford

Positioning forms the foundation of a product’s go-to-market strategy. Your marketing plans, your sales strategy, your customer segmentation, your product roadmap – each of these uses positioning as an input. Yet as important as positioning is, it is deeply misunderstood. In this workshop, April Dunford will teach you the tools you need to master positioning.

You’ll learn: How to break down a market position into component parts and ensure your positioning is based on your strengths.

Metrics At Scale – Dan Martell

Are you constantly missing your MRR targets? Unless you have a clear way to strategize, measure and manage your leadership team, you’ll continue to miss the mark. A strong process for defining your core metrics, a clear understanding of accountability and a meeting cadence to continuously synchronize the team’s goals will act like rocket fuel for your growth engine – and Dan Martell is here to help you.

You’ll learn: a framework to help you define your core metrics that will fuel significant ARR growth.

Is your software excluding people with disabilities? Sunish’s workshop will help you think about how you can make your software solution accessible to people with disabilities. Infusing accessibility into your business processes and design will widen your addressable market – why would you not want to consider this?

You’ll learn: how accessible UX will benefit your existing clients and their customers.

More Workshops to be announced soon

Register for Business of Software Conference USA 2019