Steli Efti

CEO & Co-Founder, Close

Steli Efti is known as Silicon Valley’s most prominent sales leader and has advised hundreds of startups on growing their sales teams successfully.

He is the CEO and co-founder of Close, which started life as a ‘Sales as a Service’ business for SaaS companies but became an inside sales SaaS CRM for startups and SMBs. Close is a 40 person remote working company. Steli has written 9 books about startup sales and is an active investor & advisor to many high growth companies.

The Lies We Tell Ourselves and Others as Entrepreneurs

It’s common for founders to unknowingly tell themselves and others lies about the state of their companies. If we lie to ourselves, we end up lying to other people. Not realizing that what you may be saying to yourself and others about your company can lead to the lack of growth of your company… or worse.

You’ll learn: the common lies founders tell themselves, how to realize that you’re telling yourself these lies and how to prevent telling these lies to both yourself and other people.