Your product might be amazing, but if your sales pitch doesn’t scream “Here’s why you need this!” in the first 30 seconds, you’re losing deals.
April Dunford knows exactly how to fix that.
Join positioning expert, April Dunford, for an AMA.
📅 12 June at 3pm BST | 📍Zoom | Free to attend
Ask April Anything: Positioning, Messaging, and Sales Pitches
This AMA builds on her insightful talk at BoS USA 2023: “How Your Differentiated Value Should Drive Your Sales Pitch”. Watch the talk below.
It’s your chance to dig deeper into how positioning actually shapes compelling sales conversations, and get April’s expert take on your toughest messaging challenges.
Already watched the talk or read the transcript? Bring your questions. Bring your pitch. Get real answers.
April Dunford
April is an executive consultant, speaker, and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in Positioning and Market strategy.
Previously April has run marketing and sales teams at a series of successful technology startups and has launched 16 products into market. She is also a board member, investor, and advisor to dozens of high-growth businesses and is the author of the book Obviously Awesome: How to Nail Product Positioning so Customers Get it, Buy it, Love it. You can find her at: www.aprildunford.com
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