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Business of Software conference news

Product-Driven Growth | David Barrett, Expensify | BoS USA 2017

Product-Driven Growth | David Barrett, Expensify | BoS USA 2017

David Barrett, Founder/CEO, Expensify

Growth is often measured in terms of market share, customers or revenue, with the onus on marketing and sales to grow the business. Expensify however, has become the fastest-growing ERP software in the world not by growing the sales or marketing teams, but by developing a uniquely user-driven product. In this talk from BoS USA 2017, Expensify Founder/CEO David Barrett shares his insights on building product-led growth, and what it means to create a product so engaging that it can spur and maintain its own growth organically.

Video & Slides below

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Build Iron Man Suits, Not Terminators | Carl Ryden, PrecisionLender | BoS Europe 2018

Build Iron Man Suits, Not Terminators | Carl Ryden, PrecisionLender | BoS Europe 2018

Carl Ryden, CEO/Founder, PrecisionLender

Carl Ryden has been a regular attendee at Business of Software Conferences for a long time. His company PrecisionLender has been seeing incredible growth over the past few years, providing a huge amount of value in the banking sector. In this talk, Carl talks about how PrecisionLender use AI to offer a valuable service to their customers, and what he sees as the future of AI.

Video, Slides, & Transcript below

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April Dunford: ‘Obviously Awesome’ UK Book Launch Tour

April Dunford: ‘Obviously Awesome’ UK Book Launch Tour

1-2 July 2019, April Dunford UK Book Launch Tour

We are delighted to be partnering with the brilliant April Dunford for 2 Book Launch events in the UK in July to celebrate the release of her book ‘Obviously Awesome: How To Nail Product Positioning So Customers Get It, Buy It, Love It‘.

Join us for an evening of networking and learning, with a talk on Product Positioning from April Dunford. There’ll be plenty of time for Q&A off the back of the talk too, so come armed with questions for April. All attendees will receive a copy of the book – which is fantastic.

Read on for details of the events and to get your hands on tickets

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Designing High-Performing Teams | Alison Coward, Bracket | BoS Europe 2018

Designing High-Performing Teams | Alison Coward, Bracket | BoS Europe 2018

Alison Coward, Founder, Bracket

Hiring a group of talented people is difficult. Making that talented team work together well, now that’s even harder. In this talk from BoS Europe 2018 Alison Coward gave some great advice on how you can design the way a team communicates and works together to ensure you get the most out of everyone on the team. If you’re looking to improve your team’s collaboration, this is must watch.

Video, Slides, & Transcript below

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Why Your ‘Brilliant’ Technology Fails To Have Impact | Tom Adeyoola, Metail | BoS Europe 2018

Why Your ‘Brilliant’ Technology Fails To Have Impact | Tom Adeyoola, Metail | BoS Europe 2018

Tom Adeyoola, Founder/CEO, Metail

Tom Adeyoola’s self-confessed list of ‘fails’ at previous jobs is… significant. Technology launched before the market was ready, a funded company run into the grown, struggling to reach the heights of an American counterpart. However his current business, Metail, is going from strength to strength. Here, Tom outlines some of the key things he learned during his ‘fails’ that have helped propel Metail to the level of success they’re currently experiencing with the help of the Fresh Prince of Bel Air.

Video, Slides, & Transcript below

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Who Comes to Business of Software Conference USA?

Who Comes to Business of Software Conference USA?

Who Comes to Business of Software Conference USA?

If you are curious about who comes to Business of Software Conference USA, be curious no more.

We’re as bored as you probably are about signing up for an event then getting endless marketing emails from companies associated with an event that we didn’t ask for or want. In this age of growth hacking and list building, conferences are rich pickings for unscrupulous operators who use attendee lists to build marketing lists for themselves or others. Last year we even had approaches from an organization that wanted to sell us our own attendee list, complete with emails and phone numbers… quite the surprise considering we NEVER share email addresses of attendees with anyone and our attendee list is for the exclusive use of attendees to make connections at the event.

When people ask us, as potential attendees, speakers, supporters, who comes to the conference, we don’t think it is right to send an attendee list. We do want you to know the type of people that come however.

To give you an idea, here’s the breakdown of attendees by company size and a list of job titles by company size for BoS USA.

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The Dance Of The Possible | Scott Berkun, Author | BoS USA 2017

The Dance Of The Possible | Scott Berkun, Author | BoS USA 2017

Scott Berkun, Author

When is a creative idea a good idea? How do you manage creativity within your organization? And how can looking at history help you to be creative now? Scott Berkun, author of The Dance Of The Possible, spoke at Business of Software Conference USA 2017 about how to unlock your creativity and pursue it in your workplace. Looking back at examples from history including The Eiffel Tower, the invention of the Post-It Note, and the development of the Computer Mouse, Scott’s talk is all about how to think creatively at work – and why it’s so important.

Video, Slides, & Transcript below

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The Most Common Issues For Scaling Software Companies

The Most Common Issues For Scaling Software Companies

Business of Software Conference Europe 2019, 11-12 April 2019, Cambridge UK

This April we’re running our 18th Business of Software Conference. Over the past 13 years we’ve spoken to hundreds of founders and CEOs of software and SaaS companies looking to scale their business. We’ve seen a common set of problems and hurdles that they encounter during the growth stage.

This year at BoS Europe we’re answering some of the most common questions we see scaling companies struggling with. We’ve brought in speakers who have experience taking companies through these problems, either as CEOs/Founders scaling their own companies, or as consultants helping SaaS companies to take the leap into growth.

Here are the most common questions growth companies have – find some answers at BoS Europe

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How To Make Remote Working Work | Wade Foster, Zapier

How To Make Remote Working Work | Wade Foster, Zapier

Wade Foster, Founder/CEO, Zapier

We had a fantastic conversation with Wade Foster about remote working yesterday. Wade is the Founder and CEO of Zapier, a 200+ person company who’ve “never spent a dime on an office”, as Wade says. All their employees work remotely, distributed across the world. Wade has an extraordinary amount of insight into what it takes to make remote work successful and in this Q&A session we mined the depths of his knowledge, discussing hiring, onboarding new staff, how to manage employee benefits across countries and cultures, standup meetings, and how to communicate effectively across the company.

This hour of Q&A is full of useful insights and practical advice from someone who has spent years iterating on and improving the process of working remotely. Watch, listen, and learn.

See the hangout & sketch notes below

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