Half Day Workshop: Where do you go from here? Putting ideas into action.


You’ve just had your head filled with ideas. How do you put them into practice effectively?

From tactical to strategic, from fighting fires to building innovative products, there is no end to the tasks that must be done in creating successful products. But there is an end to the amount of energy and time in our day. Given that, how do we know where to focus to make the biggest impact on our products, our company and ultimately our careers?

In this interactive workshop, Kirsten Butzow, will walk participants through the Pragmatic Marketing Framework and the 37 key activities needed to build and market winning products. She’ll also show you how those same activities can improve a product closer to home: YOURSELF.

After this workshop, you’ll:

  • Have an overview of the Pragmatic Marketing Framework
  • Be able to articulate and prioritize the importance of each activity
  • Have the tools and knowledge required to assess, develop the greatest product you ever built: You.