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Business of Software conference news

We heard you liked Business of Software Conference USA 2015

We heard you liked Business of Software Conference USA 2015

Putting on a conference is hard work (we know, not as hard as running a software business!). Fortunately, we have the best guests in the world. These were just a few of the things that people said in September when we sat back at the end of the conference, exhausted, and said, “Was it worth it?

Thank you.

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Relive BoS Conference USA 2016 – The Montage

Relive BoS Conference USA 2016 – The Montage

September 21-23 2015. Boston.

300 Software Managers, Founders, CEO’s and leaders filled the auditorium in the World Trade Centre once again for the 9th Business of Software Conference USA.

This year saw a fight back against the unicorn culture sweeping the tech world and Silicon Valley. We instead provided value for attendees in values: Growing software and Tech companies for all the right reasons – to help people and scaling businesses that produce profit in the long term.

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I Think I’m Awesome | Guest Blog Post | Swami Kumaresan of Databox

I Think I’m Awesome | Guest Blog Post | Swami Kumaresan of Databox

This is a guest blog post from Swami Kumaresan, Founder of Databox – a tool which aggregates data for marketers, allowing them to focus on what’s important. The original post can be seen here.

I think I’m awesome, and here’s why:

Well, at least that’s how I feel today. I don’t always feel that way. I’m grateful for the opportunity to work and build a company with the Databox team, but life as a startup CEO doesn’t always feel as awesome as the title might make it sound. But over the last two weeks I’ve been working on this video. If you take a couple of minutes to watch it you’ll see that it’s not exactly the cinematic achievement of the century. But we needed a video to kick off our Early Access Program for growth marketers and the agencies I spoke to wanted 4-6 weeks and $12,000. Ouch! That sounded like “a year and $100,000,000” to a startup guy.

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The day I became a millionaire | DHH Guest Blog Post

The day I became a millionaire | DHH Guest Blog Post

This post is a guest blog post originally posted on David Heinemeier Hansson’s Medium page and has been reposted here with David’s permission. We thought it is important to share it as it speaks so much to what Business of Software is about – Creating Businesses for all the Right Reasons, not just the money. 

I grew up lower-middle class on the outskirts of Copenhagen. Anywhere outside of Scandinavia, the socioeconomic label would probably have been ‘poor’, but Danish safety nets and support systems did their best to suspend the facts and offer better.

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All of the Business of Software Hangouts

All of the Business of Software Hangouts

The Business of Software team is committed to delivering one thing above all else. Value.

So when we say you can speak with some of the world’s leading professionals in a whole range of disciplines, and ask them anything, free… we hope you agree we deliver such value.

We’ve held hangouts with many different speakers, from DHH to Rand Fishkin. Check out the playlist below for all of the hangouts from Business of Software. They’re all free to attend and ask questions at. Join our updates here to find out when our next AMA’s are happening.

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The Story of Raspberry Pi | Raspberry Pi Zero | Jack Lang Business of Software Europe 2015 Talk

The Story of Raspberry Pi | Raspberry Pi Zero | Jack Lang Business of Software Europe 2015 Talk

“There was a problem… on one of the best [comp sci] courses in the world, and applications were dropping like a stone… kids had stopped coding”

What started out as a project to boost the number of applications to Computer Science at Cambridge University by inspiring a generation of children programmers has turned into a worldwide revolution.

November 26th marked the release of Raspberry Pi Zero – a five dollar computer.

Stop.

Just think.

Five dollars.

Jack Lang, Chairman of the Raspberry Pi Foundation and part of the original Pi Team, took to the Business of Software Europe stage to share the story of Raspberry Pi in 2015: It’s incredible journey from project, to world changer.

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How to Build and Market a SaaS Business | Duane Jackson AMA Recap

How to Build and Market a SaaS Business | Duane Jackson AMA Recap

 “With SaaS you need to win the customer every month – you need to retain them”

Meet a man with a ‘colourful’ and ‘non-traditional’ past. Duane Jackson.

Duane’s story is well documented. You can hear the full story here. To sum it up in a sentence, Duane has bounced from children’s home… to prison… to accounting software.

But when we caught up with Duane for an AMA, the talk was far more practical than the inspirational message delivered at BoS Europe 2015. Duane built a successful accounting SaaS business incrementally over a number of years, before ‘upselling’ for an undisclosed sum reported to be in the region of £20 million. His marketing knowledge and natural business acumen are worthy of paying attention to – as are his words of advice.

Below is the hangout itself, but also some highlights from the AMA.

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