August 25, 2017
By Mark Littlewood
Kathy Sierra is a Business of Software Conference favourite for good reason. She talks sense.
These talks, in particular the Badass User ones, are often cited as being some of the most influential talks people have heard about product development – Web 2.0 Business Models – 2009, Building the Minimum Badass User – 2012, Building the minimum Badass user part 2 – 2013.
Here’s a talk you may have missed from Business of Software Conference Europe 2014. Motivation Matters.