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Business of Software conference news

Jeff Szczepanski- The Developer’s Guide To Running Sales Teams

Jeff Szczepanski- The Developer’s Guide To Running Sales Teams

The second of two video releases in a day! Jeff ‘Tall Jeff’ Szczepanski from Stack Exchange delivers a talk on his experiences of what happens when you think about and manage sales like you would manage a great development team.

We’re hosting Jeff and Paul Kenny for a Google Hangout on 5th March 2015 at 3PM GMT.

Join us then for an opportunity to ask him anything as part of a live audience.

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Lessons from Rand Fishkin: SEO, Social Media and Entrepreneurship | Google Hangout Summary

Lessons from Rand Fishkin: SEO, Social Media and Entrepreneurship | Google Hangout Summary

“The days of build it and they will come… they are long gone”

Sifting through the unsurmountable mountain of SEO content is hard. And confusing. This week we hosted Rand Fishkin, Co-Founder of Moz and Inbound.org, for a Google Hangout. In conjunction with our Co-Host, Dave Collins of Software Promotions, highlight after highlight of actionable SEO tips was delivered in what was an interesting, wide reaching conversation.

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How To Launch Successful Products in 12 Hours | Video | Mikael Runhem

How To Launch Successful Products in 12 Hours | Video | Mikael Runhem

The brilliant Mikael Runhem, CEO of Pergite Software AB and owner of the world’s best business cards spoke at BoS UK on ‘How to Launch Successful Products in 12 hours’. Listen to Mikael if you want new methods to build and test your products fast and thoroughly, and to reduce your exposure to duff ideas.

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GBP Austin Dimmer | Building a Software Company is Hard

GBP Austin Dimmer | Building a Software Company is Hard

In this guest blog post Austin Dimmer, CEO and Founder of Effective Computing shares the difficulties he has faced trying to create a sustainable software business.

I’d like to set out by letting you know that creating a successful software business is extremely hard.

I personally suffer from a rare disability that means I am not able to operate computers with traditional keyboard and mouse, as you can imagine in an age in which “software is eating the world” it is very frustrating to be physically limited in capabilities. A number of years ago I was advised by a leading doctor not to work with computers and to seek an alternative career.

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Rand Fishkin Hangout: Helping Customers Find You Online. The Everchanging World of Online Marketing

Rand Fishkin Hangout: Helping Customers Find You Online. The Everchanging World of Online Marketing

This is the link to register, and view our Google Hangout with Rand Fishkin, Co-Founder of Moz/Inbound.org and as close as to a SEO deity on earth you will find.

The Google Hangout with Rand, on Tuesday 17th February 2015 at 18.00 GMT (10.00AM PST), will to discuss his Business of Software Conference USA talk, ‘Helping Customers Find You Online: The Ever Changing World of Online Marketing’.

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