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Business of Software conference news

All Talks From Business of Software Conferences in One Place

All Talks From Business of Software Conferences in One Place

All the talks from previous Business of Software Conferences from one place. Great SaaS & Software Talks.

If you want to watch previous BoS Talks, you can access all of the publicly available ones from here, listed by year. The more recent talks will link to the video of the talk, a transcript, the speakers slides, any follow up online AMAs and attendee notes. Great talks on building SaaS and software businesses.

Enjoy!

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Announcing the Business of Software Lightning Talk Speakers

Announcing the Business of Software Lightning Talk Speakers

Lightning Talks follow a simple format – every speaker gets 15 slides and 30 seconds per slide to talk about a subject of their choice. The slides advance automatically.

Lightning Talkers have a special place in the hearts of the BoS audience and many people have made the jump to more speaking gigs at BoS and other events.

These are the brave souls taking on this year’s lightning talk session at BoS USA 2016.

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What you need to know about Influencer Marketing and Building a Great Culture | Promise Phelon AMA

What you need to know about Influencer Marketing and Building a Great Culture | Promise Phelon AMA

Promise started her career in at BEA Systems where she ultimately led product marketing. We think she is badass. You will too.

 

Promise is now CEO of TapInfluence, an automated influencer marketing company. She also is speaking at the Tenth BoS Conference USA. Promise’ll be speaking about why ping pong tables and free beer do not cut it or produce anywhere near the same results as a great culture.

In this informative AMA with Promise, she took your questions, initially focusing on the what’s, why’s and how’s of influencer marketing, before ‘getting real’ and discussing how great cultures prospered, giving examples of good and bad company cultures along the way.

A real great hangout. 48 minutes of learning to save you a lifetime of having to learn these hard earned lessons yourself along the way.

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Mind The Gap – The Case for Mindfulness at Work | Matthew Bellows, Yesware | BoS USA 2015

Mind The Gap – The Case for Mindfulness at Work | Matthew Bellows, Yesware | BoS USA 2015

Mathew Bellows, Yesware

You’ve likely heard of Intel Corp’s mindfulness training for 100,000 global employees. Maybe you know that Google, Aetna, General Mills, Goldman Sacks and many other companies sponsor mindfulness programs for their workers. You might be experimenting with a mindfulness program at your own company.

In this direct and personal talk, Matthew Bellows, CEO of YesWare, explains why. Drawing on 25 years as a meditator and 20 years as an entrepreneur, Matthew links mindfulness and work in a way that makes clear why training in this skill is so helpful for managers in the 21st century.

Slides, Video & Transcript below

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The Business of Software Conference USA 2016 Workshops

The Business of Software Conference USA 2016 Workshops

An integral part of a complete BoS experience is the Wednesday afternoon workshops. Speaker or expert led sessions where you get to put the lessons learned during the main conference in approximately 3 hour long workshops.

Workshops can be added to your BoS experience through purchasing your ticket with workshop inclusive, or buying a workshop only ticket, which only grants you access to these workshops on the Wednesday afternoon, and not the conference itself.

We’ve announced the 2016 batch on the schedule, but here they are collated in one place with descriptions, so you know everything you need to know about them.

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Rand Fishkin AMA | What I’d Change, What I’d Keep the Same, What I Don’t Yet Know

Rand Fishkin AMA | What I’d Change, What I’d Keep the Same, What I Don’t Yet Know

Rand Fishkin co-authored/co-founded the Art of SEO, Inbound.org, and Moz.com and uses the ludicrous title, Wizard of Moz. Take that you corporate ninjas.

Rand has made a name for himself, not just because of the things that he has done and achieved, but from the way he has approached business with the aim of being honest and transparent about everything he does.

In the wake of his candid Business of Software Europe 2016 talk, we caught up with Rand to allow you to ask him anything. You delivered, quizzing him on a range of topics from the changes happening at Moz right now, to SEO, to building a corporate culture. The video of the conversation is available in full below.

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Ask Rand Fishkin and Promise Phelon Anything. 23rd and 25th August.

We do our best to get you as close to your tech heroes as possible, so you can ask them the questions that matter to you.

That’s why we hold regular AMA sessions – and we’ve got two more here, just for you. Click on the links to either (or both) and press ‘yes’ on are you going to watch? That way, you’ll get an automatic calendar invite and email reminder before we go live. The two sessions are:

Rand Fishkin, Co-Founder of Moz/Inbound.org and as close as to a SEO deity on earth you will find.

Rand recently gave a candid talk at Business of Software Conference USA on the things he’d change, keep the same, and is yet to know when reflecting and looking forward to his Moz and life journey. You can see the talk here.

On August 23rd, 1800 BST, 1300 EST, you will be able to ask Rand anything about his journey, SEO, inbound marketing or whatever you like. Click here to register for the Rand hangout and be reminded before it goes live.

Promise Phelon, CEO of TapInfluence and complete Badass.

At Business of Software Conference 2016, Promise’ll be talking how to build great company cultures.

This important part of a business is often overlooked, often to a company’s peril. Promise is a veteran at fostering great workplace cultures, and you’ll be able to ask her how she does it, and how you can benefit.

On August 25th, 1600 BST, 1100 EST, you can ask Promise how to grow great cultures. You can be reminded about the event right here. 

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The Things I Wish I Could’ve Told Young Mr Fishkin | Rand Fishkin, Moz | BoS EU 2016

The Things I Wish I Could’ve Told Young Mr Fishkin | Rand Fishkin,  Moz | BoS EU 2016

Rand Fishkin, Founder, now Wizard of, Moz gave a very honest and open talk at BoS Europe this year reflecting on what he could have told his younger self. We’ll let Rand provide some context for the talk from his blog post about it but take it from us, it will both make you smarter and move you. A talk that is not just about SEO and Inbound marketing but the entrepreneurial journey. Thanks to Rand and Geraldine for sharing this story.

Slides, Video & Transcript below

Rand Fishkin will be holding an AMA with us on August 23rd, 1800 BST, 1300 EST. It’s free and live. Click here to be reminded before the event goes live.

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Scaling Lean Methods | AMA with Ash Maurya | Video

Scaling Lean Methods | AMA with Ash Maurya | Video

Ash Maurya is the author of ‘Running Lean’ and the newly published, ‘Scaling Lean’ as well as the Lean Canvas business modeling tool.

He regularly hosts sold out workshops around the world and serves as a mentor to several accelerators including TechStars, MaRS, Capital Factory, and guest lecturers at several universities including MIT, Harvard, and UT Austin. So, all in all, he’s  pretty good guy to listen to if you want to think about scaling lean methods in your business.

Ash is speaking at Business of Software Conference 2016 on Scaling Lean Methods, but before he does, he took your questions based on your particular problems.

In an entertaining half an hour, Ash covered a range of topics and previewed what is to come in his talk perfectly.

See the video below.

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Culture Eats Perks for Breakfast | Promise Phelon, CEO, TapInfluence | Guest Blog Post

Culture Eats Perks for Breakfast | Promise Phelon, CEO, TapInfluence | Guest Blog Post

Game room, free lunch, fully stocked kitchen, on-site barista, and free beer. These elements of a job description are used to capture the the attention of industry talent.

However, it’s not what truly engages or retains them. In today’s technology field, perks are a game of one upmanship in the recruiting wars and while they may land you some good people, your best people stay for the culture that underlies the glossy perks.

Culture is a very different animal, but unfortunately I often see it conflated with perks. I understand the value of perks for both businesses and their employees. At TapInfluence, I want to make our office an enjoyable place for people to work, and providing creature comforts helps employees stay in the game. But perks should simply be an extension of culture, not a mask for a weak one.

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How to Grow and Stay Agile – Part 2: Top 6 Software Development Decisions | Guest Blog Post | Dirk Paessler

How to Grow and Stay Agile – Part 2:  Top 6 Software Development Decisions | Guest Blog Post | Dirk Paessler

15 Years of Continuous Improvement

When you are running your business based on a single software product, decisions about software development are as integral to your success as business decisions—in fact, they are directly related to your business. This is why the second part of this blog series about the inseparable connection between growth and agility focuses on the top 6 software development decisions we have taken in the last 15 years. These are the decisions that, in retrospect, we consider important—most of them didn’t feel so important at the time:

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