The rise of artificial intelligence (AI) has brought concerns about potential job displacement. However, it is possible to navigate this landscape and safeguard your career by taking proactive measures. AI will not be taking over your job any times soon, but others who use AI better than you might.

There are many things you can do to protect yourself, for example:

with Katherine Thompson & Bob Moesta

Understanding the motivations behind job switches is paramount in building and retaining a high-performing workforce. Katherine Thompson and Bob Moesta’s research brings to light the often unexpected factors that drive career moves, offering invaluable insights for organisations looking to attract and retain exceptional talent. By incorporating these insights into your hiring process, you can create an environment that aligns with the desires of top professionals, leading to increased employee satisfaction, engagement, and ultimately, organisational success.

BoS Bytes – 3 Things to Make You Smarter

There’s a ton of terrible content out there. Three golden nuggets I guarantee are worth your time.

Bill Spruill, co-founder of Global Data Consortium, shares five valuable lessons he learned while building his company over a span of ten years. These insights can help entrepreneurs navigate their own path to success and avoid common pitfalls.

In a candid and insightful talk, Bill Spruill, the co-founder of Global Data Consortium, shared his experiences and the lessons he learned while building his company over a span of ten years. Despite making several mistakes along the way, Bill successfully sold the company to the London Stock Exchange Group for $300 million in 2022.

In this blog post, we explore five key lessons from Bill’s entrepreneurial journey that can help you navigate your own path to success.

with Bill Spruill

Join Bill in this insightful talk as he reflects on the significant mistakes encountered while co-founding and developing Global Data Consortium (GDC) over a span of ten years. Bill will share valuable lessons learned, including the assumptions he made while making critical decisions and how he navigated the company’s course when adjustments were necessary.

with Brennan Dunn

In this NEW talk from BoS Europe, Brennan Dunn demonstrates how both B2B and B2C companies are dynamically repositioning their offerings and achieving tangible results. They employ behavioural research, customer insights, and data-driven research to deliver the right messages to the right people at precisely the right moments. Through Brennan’s insights, you will discover how to implement these strategies and start achieving similar outcomes, regardless of the size of your company.

BoS Bytes – 3 Things to Make You Smarter

There’s a ton of terrible content out there. Three golden nuggets I guarantee are worth your time.

with Dharmesh Shah

In this captivating talk, Dharmesh Shah, co-founder of HubSpot, invites you to discover the highs and lows, accompanied by candid stories, of mistakes and the valuable lessons learned building one of the most successful marketing and sales software companies. Gain a unique insight into the challenges faced by entrepreneurs in the ever-evolving tech industry, all presented with humour and humility.

• BoS USA 2023
• Activity

When you take part in a BoS Conference, you get much more than you do anywhere else. Starting the day before our BoS USA 2023 conference, on Sunday 1 October, you can take part in a pre-conf treasure hunt to help you get to know your fellow attendees and explore Downtown Raleigh before settling in for an evening of networking and drinks at Pre-Reg.

See who else is attending via LinkedIn

Storytelling has been a fundamental part of human culture for thousands of years. Before the advent of written languages, stories were passed down orally from generation to generation, serving as a means of preserving traditions, sharing knowledge, and conveying moral lessons. Storytelling in business isn’t new, but most people don’t understand why and how to use it.

Why should you use storytelling in your business?

Every story has a beginning, a middle and an end. The middle is where the hero/protagonist is at their lowest point – the bit where disaster looms and everything is up to the hero to make it right. The bit before the protagonist in the story has found the key to unlocking the path to triumph.

Most businesses exist in that messy middle.

BoS USA 2023 will be held at the Martin Marietta Center for the Performing Arts in Downtown Raleigh. We’ve managed to secure a special rate just for you at the hotel just a short walk from the venue at the Raleigh Marriott City Center. Rooms are $259 (including tax) but are subject to availability – so book early to secure.

 PLUS if you book via the link below you get free wifi (normally $11.95 per night)!

You know those people have one million pictures of their dog in their phone’s camera album? 
Well, that’s me. However, in my phone’s album, the one million pictures are of me attending Business of Software events. 

I’ve got pictures of speakers, of the lunch, of Mark walking around introducing people, of speaker’s slides, of the venue the BoS team has chosen to hold the event. You name it, I look like I’m obsessed. There are so many pictures.

And this year’s BoS in Cambridge only added to this growing collection. 

BoS, Cambridge, was my second in-person event. The first (BoS USA) involved me flying to Boston, US, to watch some amazing speakers and experience what the BoS community really was all about. This one – on “home soil” – allowed me to continue the fun and play a part in contributing to the community. 

What I enjoy about BoS is that it’s a single-track event. It provides attendees with a unique experience to listen to some of the most interesting speakers when it comes to building software businesses. You don’t have to pick a speaker, it’s been curated in a way that you get to watch people who take you on a journey of growing your business. It’s thoughtful.

Unlike other events I’ve attended, it’s clear to me they put a lot of effort into who they choose to speak to, ensuring the speakers are as diverse as their audience and the customers who buy their products. 

But this year for me was different. 

Earth Day is an annual event celebrated on 22 April aimed at promoting environmental awareness and encouraging people to take action to protect our planet. First celebrated in 1970, Earth Day has become a global movement, with millions of people in more than 190 countries participating in various activities and events.

There are many ways that individuals and businesses can contribute to this effort. Some simple steps that everyone can take include reducing energy consumption, recycling, using eco-friendly products, and conserving water. Businesses can also adopt sustainable practices, such as reducing waste, minimising energy use, and investing in renewable energy sources.

There are two types of conferences: those that look like a full fledged garden centre with multiple areas (tracks) attending to different types of greenery (topics), and those that focus on a specific type of growth-worthy species like orchids (founders) or drought resistant plants (entrepreneurs).

Business of Software conference is definitely that boutique kind of experience, with the organising team going to great lengths to make sure every single participant gets the most out of their attendance; a bit like the experienced gardener in your local orchid place who knows every plant’s light preference by heart.