Business of Software 2011. Site live, early bird tickets available. Professor Clayton Christensen to open conference.

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We are pleased to let you know that the Business of Software 2011 site is now live. This year, the conference will be held in Boston from 24th-26th October and we are putting an amazing roster of speakers together.

Even more importantly to those of you who know and love the event, the first 100 registrations will receive a discount of $900 on the full ticket price. 

We can promise you will hear some of the most thought provoking, and actionable, speakers in the software business.

Opening the conference will be the legendary Professor Clayton Christensen, widely regarded as one of the world’s foremost experts on innovation and growth.

 Professor Clayton ChristensenProfessor Christensen is the bestselling author of five books, including his seminal work The Innovator's Dilemma (1997) which received the Global Business Book Award for the best business book of the year, The Innovator’s Solution (2003), and Seeing What’s Next (2004). Recently, Christensen has focused the lens of disruptive innovation on social issues such as education and health care. Disrupting Class (2008) looks at the root causes of why schools struggle and offers solutions, while The Innovator's Prescription (2009) examines how to fix our healthcare system.

His paper in last year's Harvard Business Review, 'How will you measure your life?', is a must read for any entrepreneur.

In 2000, Christensen founded Innosight, a consulting firm that uses his theories of innovation to help companies create new growth businesses. In 2007, he founded Rose Park Advisors, a firm that identifies and invests in disruptive companies. Christensen is also the founder of Innosight Institute, a non-profit think tank whose mission is to apply his theories to vexing societal problems such as healthcare and education.

Business of Software is a conference that has built an extraordinary reputation for putting world class speakers in front of some of the leaders of the world's most innovative software companies. If you are looking for inspiration from some of the best in the business, and to share some of your own experience with others, we really hope you will consider coming along.

Just to give you a view of some of the ideas that we shared last year, take the time (it is an hour long, but worth it), to view Seth Godin's hugely inspirational talk at Business of Software 2010 when he challenged the audience with the question, 'Are you afraid to truly make an impact?'

If you have been to Business of Software in the past, do let us know what you learned that has had an impact on your business since you attended in the comments below.

We look forward to hearing from you and to seeing you in Boston in October 2011.

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