Checking form...
Steve Johnson, Why Software is Not a Business
Steve Johnson of Pragmatic Marketing won last year’s Software Idol competition at Business of Software 2007. In this video of his winning talk, Steve rails against CEOs, marketers, CFOs, engineers and just about everybody else in the software industry. It’s entertaining and thought-provoking.
#BoS2012 takes place over 2 and a half days 1st-3rd October, 2012, at the Intercontinental Hotel, Boston.
Confirmed speakers this year include Professor Noam Wasserman, Jason Cohen, Gail Goodman, Mikey Traft, Adii Pienaar, Joel Spolsky, Peldi, Paul Kenny, Bob Dorf, Dharmesh Shah and others who spend their lives at the sharp end of software businesses around the world. We hope you will be able to join us.
There is a $800 discount on the full ticket price till midnight 24th May. If you didn’t make it to last year’s event, you will also get access to all of the talks from BoS 2011 when you register for BoS 2012.
Early Bird Registration Deadline midnight PST Thursday 24th May.